Hourglass’ Confession Lipstick Red 0 Does Not Use Crushed Insect Pigments
Laura McQuarrie — February 12, 2022 — Fashion
References: hourglasscosmetics & prestigeonline
Hourglass’ Confession Lipstick Red 0 was first released as a special edition item and now its unique shade of vegan red has returned to disrupt the beauty industry once again. Commonly, red pigments in cosmetics are made from crushed female insects and this one stands out by being completely cruelty-free and made without any animal by-products.
The unique cruelty-free lipstick shade is powered by the brand's "patent-pending replacement for carmine" and it delivers a rich red hue with the ingredient Red 0. To tell the story of the product visually, the brand opted for a red applicator that features a beetle on it. This applicator can be used with the brand's full range of Confession Lipstick Refills.
The creamy, long-wearing color applies to provide a satin finish that's resistant to smudging or feathering.
Image Credit: Hourglass
The unique cruelty-free lipstick shade is powered by the brand's "patent-pending replacement for carmine" and it delivers a rich red hue with the ingredient Red 0. To tell the story of the product visually, the brand opted for a red applicator that features a beetle on it. This applicator can be used with the brand's full range of Confession Lipstick Refills.
The creamy, long-wearing color applies to provide a satin finish that's resistant to smudging or feathering.
Image Credit: Hourglass
Trend Themes
1. Cruelty-free Cosmetics - The trend of using vegan and cruelty-free ingredients in cosmetics is disrupting the beauty industry.
2. Insect Pigment Replacement - Finding new and innovative ways to replace insect-derived pigments in cosmetics is a disruptive innovation opportunity.
3. Refillable Beauty Products - The trend towards refillable lipstick applicators and the elimination of single-use plastic packaging is disrupting the beauty industry.
Industry Implications
1. Beauty and Cosmetics - The beauty and cosmetics industry is being disrupted by the trend towards vegan and cruelty-free products and the search for alternatives to insect-derived pigments.
2. Sustainable Packaging - The demand for refillable lipstick applicators and the elimination of single-use plastic packaging is disrupting the packaging industry.
3. Natural Ingredients Manufacturing - The trend towards using natural, vegan, and cruelty-free ingredients in cosmetic manufacturing is disrupting the cosmetics raw materials industry.
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