The Myprotein High-Protein Ice Cream Comes in Three Flavors
Michael Hemsworth — June 14, 2023 — Lifestyle
The Myprotein high-protein ice cream is a new series of frozen treats perfect for active and health-conscious consumers alike to enjoy for the summertime months.
The ice cream does in three flavors including Vanilla, Chocolate and Salted Caramel, which have 106-calories or less per serving with at least 10-grams of protein to boot. These nutritional details will make them easy for consumers to incorporate into their daily diet and could be more satiating than conventional ice creams given their high protein recipe. The products are arriving exclusively at The Food Warehouse and Iceland stores in the UK starting June 27 where shoppers can pick them up for £4 per 550ml tub.
A spokesperson for the brand spoke on the Myprotein high-protein ice cream range saying, "It was a matter of time before we expanded our range to include a sweet, nutritional item to the menu in collaboration with Iceland."
The ice cream does in three flavors including Vanilla, Chocolate and Salted Caramel, which have 106-calories or less per serving with at least 10-grams of protein to boot. These nutritional details will make them easy for consumers to incorporate into their daily diet and could be more satiating than conventional ice creams given their high protein recipe. The products are arriving exclusively at The Food Warehouse and Iceland stores in the UK starting June 27 where shoppers can pick them up for £4 per 550ml tub.
A spokesperson for the brand spoke on the Myprotein high-protein ice cream range saying, "It was a matter of time before we expanded our range to include a sweet, nutritional item to the menu in collaboration with Iceland."
Trend Themes
1. High-protein Ice Creams - The trend of high-protein ice creams offers an opportunity for innovation in the frozen treat industry by appealing to health-conscious consumers.
2. Health-conscious Foods - The trend of health-conscious foods presents an opportunity for disruptive innovation in the food industry by creating products that are both nutritious and delicious.
3. Alternative Desserts - The trend of alternative desserts, such as high-protein ice creams, provides an opportunity for creative innovation in the dessert industry by offering healthier options without sacrificing taste.
Industry Implications
1. Frozen Treats - The frozen treat industry can leverage the trend of high-protein ice creams to create new and innovative products that cater to health-conscious consumers.
2. Food and Beverage - The food and beverage industry can tap into the trend of health-conscious foods by developing products that prioritize nutrition without compromising on flavor.
3. Dessert - The dessert industry can explore the trend of alternative desserts, like high-protein ice creams, to offer consumers healthier indulgence options while still satisfying their sweet cravings.
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