Find the Hidden Treasure Chest First to Get Dodo Magazine
References: dodomagazine & popupcity.net
For the first and only issue ever made of Dodo Magazine, curious readers will have to get their hands on the map and go on a hunt to find the hidden treasure chest before anyone else does.
With only one copy out there, this is an extremely exclusive magazine, jam-packed with intriguing information about things about how to survive a dinosaur attack, walking plant seeds, the secret of the pyramids and much more. Clearly this is a magazine for the highly adventurous, those who are willing to go on a lengthy journey, race against the clock, to find this coveted magazine.
Calling itself "the magazine that is a treehouse," Dodo Magazine's hidden treasure chest campaign sets it apart from other print mediums.
With only one copy out there, this is an extremely exclusive magazine, jam-packed with intriguing information about things about how to survive a dinosaur attack, walking plant seeds, the secret of the pyramids and much more. Clearly this is a magazine for the highly adventurous, those who are willing to go on a lengthy journey, race against the clock, to find this coveted magazine.
Calling itself "the magazine that is a treehouse," Dodo Magazine's hidden treasure chest campaign sets it apart from other print mediums.
Trend Themes
1. Experiential Marketing - Creating unique experiences through scavenger hunt subscription campaigns can create a shared experience among consumers and increase brand loyalty.
2. Limited Edition Marketing - Offering limited edition, exclusive products or experiences can create hype and demand among consumers, ultimately driving sales.
3. Gamification - Incorporating game-like elements such as treasure hunts can increase engagement and interest from audiences, leading to higher participation rates.
Industry Implications
1. Publishing - Publishers can utilize scavenger hunt subscription campaigns to create excitement and exclusivity around their publications, potentially increasing readership and revenue.
2. Marketing and Advertising - Marketing and advertising agencies can use scavenger hunt campaigns to help clients launch new products, services, or campaigns by creating buzz and excitement around the launch.
3. Retail - Retailers can use scavenger hunt campaigns to drive foot traffic and sales to brick-and-mortar locations, by creating fun, interactive experiences for their customers.
2
Score
Popularity
Activity
Freshness
