Hershey and Crocs Created a Sweet Collaboration for Halloween
Laura McQuarrie — September 30, 2023 — Fashion
References: foodandwine
Thanks to the anticipation of Halloween, October is associated with candy and fun opportunities to dress up—and to satisfy fans of all the above, Hershey and Crocs teamed up on a special seasonal treat. The Hershey x Crocs collaboration introduces two new clog-style shoes, one that takes on the look of a classic chocolate bar and another that reminds of a Reese's Peanut Butter Cup.
This limited-edition range is dropping in styles for kids and adults alike, and they join Crocs' growing list of food-inspired collabs as of late.
Both of these clogs can be adorned with an exclusive set of Jibbitz charms, with individual designs in the shape of Hershey’s Kisses, tiny Hershey Bars and Reese’s Peanut Butter Cups.
This limited-edition range is dropping in styles for kids and adults alike, and they join Crocs' growing list of food-inspired collabs as of late.
Both of these clogs can be adorned with an exclusive set of Jibbitz charms, with individual designs in the shape of Hershey’s Kisses, tiny Hershey Bars and Reese’s Peanut Butter Cups.
Trend Themes
1. Seasonal Collaborations - The Hershey x Crocs collaboration is a unique seasonal collaboration that taps into the anticipation of Halloween and offers a fun way for fans to dress up.
2. Food-inspired Fashion - Crocs' growing list of food-inspired collabs includes the Hershey x Crocs clogs, which resemble a classic chocolate bar and a Reese's Peanut Butter Cup.
3. Personalized Accessories - The exclusive set of Jibbitz charms for the Hershey x Crocs collaboration allows individuals to personalize and customize their clog-style shoes with designs in the shape of Hershey’s Kisses and tiny Hershey Bars.
Industry Implications
1. Fashion - The Hershey x Crocs collaboration bridges the gap between fashion and confectionery with its candy-themed clog-style shoes and Jibbitz charms.
2. Retail - Limited-edition collaborations like Hershey x Crocs create buzz and drive sales, making it an exciting opportunity for retailers.
3. Food and Beverage - The Hershey x Crocs collaboration taps into the popularity of food-inspired fashion, showcasing the impact of food brands in the fashion industry.
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