The Coca-Cola x Crocs Collection Includes Three Styles
Michael Hemsworth — November 16, 2023 — Fashion
The Coca-Cola x Crocs Collection has been unveiled as the footwear brand's latest collaboration that promises to provide avid fans of the iconic refreshments with a way to literally wear their fandom. The collection consists of the Crocs All-Terrain clog covered in Coca-Cola-themed graphics, which include three styles to choose from. This consists of a classic Coke-inspired one, a Sprite-inspired option and a holiday-themed variety that incorporates the soda brand's holiday polar bear mascot.
The Coca-Cola x Crocs Collection will arrive via the brand's online shop and in-store starting November 22, 2023 for $70 per pair. The footwear collection builds on the brand's continued commitment towards cross-branded styles as a way to garner the attention of fans.
Image Credit: hypebeast, crocs
The Coca-Cola x Crocs Collection will arrive via the brand's online shop and in-store starting November 22, 2023 for $70 per pair. The footwear collection builds on the brand's continued commitment towards cross-branded styles as a way to garner the attention of fans.
Image Credit: hypebeast, crocs
Trend Themes
1. Branded Footwear Collaborations - The Coca-Cola x Crocs Collaboration exemplifies the popularity of branded footwear collaborations, offering consumers a chance to showcase their fandom through unique and limited-edition designs.
2. Iconic Refreshment Merchandise - The Coca-Cola x Crocs Collection taps into the trend of iconic refreshment merchandise, providing a stylish way for fans to showcase their love for Coca-Cola and its associated brands.
3. Cross-branded Limited Editions - The Coca-Cola x Crocs Collection demonstrates the rising popularity of cross-branded limited editions, creating a sense of exclusivity and urgency among consumers to own unique and collectible merchandise.
Industry Implications
1. Footwear Industry - The collaboration between Coca-Cola and Crocs presents an opportunity for the footwear industry to capitalize on the popularity of branded collaborations and release more unique and limited-edition footwear collections.
2. Beverage Industry - The successful Coca-Cola x Crocs collaboration showcases the potential for the beverage industry to expand its merchandising strategies and create unique products that resonate with fan communities.
3. Fashion Industry - The Coca-Cola x Crocs Collection highlights the intersection of the beverage and fashion industries, providing an opportunity for fashion brands to explore collaborations with iconic refreshment brands and create fashionable merchandise.
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