The Helvetica Typeface Served as Brand Inspiration and Wine Design
Alyson Wyers — May 2, 2014 — Lifestyle
References: wildwildweb.es & thedieline
Some of the best things in life are the simple ones, like fine wine and the Helvetica typeface. Developed by Max Miedinger and Edouard Hoffman, Helvetica Wine pays tribute to both at the same time. The Madrid based Wild Wild Web Studio designed the limited edition serigraphiated bottles, which also features the typographic king.
The high quality wine with an even finer design personality was created with deliberate thoughtfulness, from grape processing to bottle design. With only 1300 bottles in existence, if you are a fan of the Helvetica typeface (and who isn't?), you do not want to miss out. Wine collectors should also take the opportunity to obtain such a unique and quirky vino.
The high quality wine with an even finer design personality was created with deliberate thoughtfulness, from grape processing to bottle design. With only 1300 bottles in existence, if you are a fan of the Helvetica typeface (and who isn't?), you do not want to miss out. Wine collectors should also take the opportunity to obtain such a unique and quirky vino.
Trend Themes
1. Typography-inspired Branding - The use of typography as a design element in branding is a unique and attention-grabbing trend that can disrupt traditional branding strategies.
2. Limited Edition Collectibles - The rise of limited edition products, like the Helvetica Wine, creates a sense of exclusivity and scarcity that appeals to collectors and enthusiasts.
3. Deliberate Design in Wine Industry - The intentional and thoughtful design approach in the creation of Helvetica Wine presents an opportunity for winemakers to differentiate themselves through visual branding.
Industry Implications
1. Wine - The wine industry can tap into the trend of typography-inspired branding to create unique and eye-catching wine labels that stand out on the shelves.
2. Graphic Design - Graphic design professionals and agencies can explore the trend of using typography in branding to offer innovative and visually appealing solutions for their clients.
3. Collectibles - The limited edition collectibles industry can benefit from the rise of exclusive products like Helvetica Wine, catering to collectors' desire for unique and valuable items.
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