UMBRO KAIXI's Design is Sustainable and Interchangeable
Laura McQuarrie — October 9, 2019 — Eco
References: kickstarter & prnewswire
UMBRO KAIXI is coming soon to Kickstarter and will be introducing itself as a start-up with an innovative handbag system that's interchangeable, sustainable and cruelty-free.
The idea for UMBRO KAIXI started with a scenario that many consumers are likely familiar with—purchasing an expensive item and then wishing to exchange it for another color or style. With UMBRO KAIXI, the handbags help to save people from having to transfer all of the items inside to a different bag, as the designs can simply be altered by making the desired customizations. The interchangeable bags, Luna and Mia, are made with ethical and eco-friendly vegan leather, appealing to consumers who love being able to express themselves in a sustainable way.
The idea for UMBRO KAIXI started with a scenario that many consumers are likely familiar with—purchasing an expensive item and then wishing to exchange it for another color or style. With UMBRO KAIXI, the handbags help to save people from having to transfer all of the items inside to a different bag, as the designs can simply be altered by making the desired customizations. The interchangeable bags, Luna and Mia, are made with ethical and eco-friendly vegan leather, appealing to consumers who love being able to express themselves in a sustainable way.
Trend Themes
1. Interchangeable Handbag Systems - Opportunity for disruptive innovation in the handbag industry by creating customizable and versatile bags that allow users to easily switch between designs and colors.
2. Sustainable Fashion - Opportunity for disruptive innovation in the fashion industry by introducing ethical and eco-friendly materials, such as vegan leather, that appeal to environmentally-conscious consumers.
3. Cruelty-free Design - Opportunity for disruptive innovation in multiple industries by developing products that are vegan and cruelty-free, appealing to consumers who prioritize ethical and sustainable choices.
Industry Implications
1. Fashion Retail - Opportunity for disruptive innovation in the fashion retail industry by offering customizable and sustainable handbag options to attract eco-conscious consumers.
2. Material Manufacturing - Opportunity for disruptive innovation in the material manufacturing industry by developing and producing eco-friendly alternatives to leather, such as vegan leather, to cater to the growing demand for sustainable materials.
3. Accessories and Lifestyle Products - Opportunity for disruptive innovation in the accessories and lifestyle products industry by introducing cruelty-free and interchangeable designs, allowing consumers to personalize their accessories while making ethical choices.
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