The Grey 'Les Bois' Editorial Has a Vintage Vibe
Meghan Young — March 27, 2012 — Fashion
References: grey-magazine & fashiongonerogue
The Grey 'Les Bois' editorial looks like it was shot sometime in the early 1900s. The brownish tinge gives the photo shoot an authentic vintage aesthetic, while the fashion is retro enough to pass off as coming from a long-gone era -- at least at first glance. The floral patterns, elegant silhouettes and stockings all point to the beginning of the flapper generation.
Lensed by Camille Vivier, a French photographer based in Paris, the Grey Les Bois editorial is set to appear in the magazine's 6th issue. It stars models Melodie Monrose, Marihenny Rivera and Shena Moulton. They were styled in romantic spring ensembles by Moreno Galata. The pieces were pulled from the likes of Calvin Klein, Givenchy, Balenciaga and Christopher Kane. Their hair was done by Franco Argento with makeup by Hugo Villard.
Lensed by Camille Vivier, a French photographer based in Paris, the Grey Les Bois editorial is set to appear in the magazine's 6th issue. It stars models Melodie Monrose, Marihenny Rivera and Shena Moulton. They were styled in romantic spring ensembles by Moreno Galata. The pieces were pulled from the likes of Calvin Klein, Givenchy, Balenciaga and Christopher Kane. Their hair was done by Franco Argento with makeup by Hugo Villard.
Trend Themes
1. Vintage Aesthetic - Opportunity for disruptive innovation in creating modern products and services that capture the nostalgic appeal of vintage aesthetics like the brown-tinted photography in the Grey 'Les Bois' editorial.
2. Retro Fashion - Opportunity for disruptive innovation in the fashion industry by designing and marketing clothing lines that embody the elegance and style of past eras, inspired by the retro fashion showcased in the Grey 'Les Bois' editorial.
3. Flapper Generation Influences - Opportunity for disruptive innovation in developing products and experiences that draw inspiration from the fashion and cultural aspects of the flapper generation, as seen in the Grey 'Les Bois' editorial.
Industry Implications
1. Fashion Industry - Disruptive innovation opportunities in the fashion industry to incorporate vintage aesthetics, retro fashion, and flapper generation influences into new designs and collections.
2. Photography Industry - Disruptive innovation opportunities in the photography industry to explore creative techniques that evoke a vintage aesthetic and capture the essence of past eras, as showcased in the Grey 'Les Bois' editorial.
3. Beauty Industry - Disruptive innovation opportunities in the beauty industry to develop makeup and hairstyling trends that embrace the elegance and sophistication of vintage eras, like the looks featured in the Grey 'Les Bois' editorial.
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