Longflint's Grapefruit Mezcal Cocktail is the First of Its Kind
Ellen Smith — July 13, 2017 — Lifestyle
References: longflint & thedrinksreport
Longflint has launched its first bottled and bubbly grapefruit mezcal cocktail that contains flavor expressions of Grapefruit, Sour Cherry and Mezcal Paloma.
The North London-based business produces quality small batch drinks from pure juices and craft spirits. The Mezcal cocktail, which the brand claims is the first of its kind, is the newest addition to its alcohol arsenal of niche high-end beverages. To produce the drink, Longflint collaborated with QuiQuiRiQui, a London-based mezcal brand. The drink is comprised of a combination of fresh cold pressed grapefruit juice, a tart cherry, and a "beautifully smokey mezcal" blended with forced carbonate to create the perfect patio drink.
The mezcal cocktail is described as light and summery, perfectly pairing as a "brunch cocktail or a pre–dinner aperitif.”
The North London-based business produces quality small batch drinks from pure juices and craft spirits. The Mezcal cocktail, which the brand claims is the first of its kind, is the newest addition to its alcohol arsenal of niche high-end beverages. To produce the drink, Longflint collaborated with QuiQuiRiQui, a London-based mezcal brand. The drink is comprised of a combination of fresh cold pressed grapefruit juice, a tart cherry, and a "beautifully smokey mezcal" blended with forced carbonate to create the perfect patio drink.
The mezcal cocktail is described as light and summery, perfectly pairing as a "brunch cocktail or a pre–dinner aperitif.”
Trend Themes
1. Bottled Mezcal Cocktails - The trend of bottled mezcal cocktails is disrupting the traditional cocktail industry by providing convenience and unique flavor combinations.
2. Craft Beverages - The trend of craft beverages is offering consumers a wide range of unique and high-end drink options, creating opportunities for niche brands like Longflint.
3. Collaborations in the Drinks Industry - The trend of collaborations between brands in the drinks industry is fostering innovation and opening doors for new and exciting flavor combinations.
Industry Implications
1. Alcohol Beverage - The alcohol beverage industry can explore the disruptive opportunity of creating more bottled mezcal cocktails to cater to the growing demand for unique and convenient drinks.
2. Craft Spirits - Craft spirits industry can capitalize on the trend of craft beverages by producing high-quality, small batch drinks like Longflint's mezcal cocktail.
3. Non-alcoholic Beverage - The non-alcoholic beverage industry can draw inspiration from the trend of bottled mezcal cocktails and create innovative and flavorful alcohol-free options for consumers.
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