Cricket Flours' 'Cricket Salt' Blends Gourmet Salt and Crickets
Laura McQuarrie — October 25, 2017 — Lifestyle
References: cricketflours & kickstarter
There are plenty of gourmet salt products that are infused with unconventional ingredients, including everything from seaweed to dried meat, but Cricket Flours is introducing something new with its Cricket Salt.
As its name suggests, Cricket Flours specializes in creating a variety of products with crickets, which contain all of the essential amino acids, omegas, B12 and iron. Crickets are also a complete source of protein, as they are between 60-70% protein by weight. They also provide a much more sustainable alternative to other animal sources of protein, as chickens and cows consume huge quantities of valuable resources like water and feed in comparison to crickets.
The gourmet salt blend combines Himalayan pink salt with roasted crickets and is being introduced as part of a project on Kickstarter. Previously, Cricket Flours successfully crowdfunded its Cricket Brownie Mix.
As its name suggests, Cricket Flours specializes in creating a variety of products with crickets, which contain all of the essential amino acids, omegas, B12 and iron. Crickets are also a complete source of protein, as they are between 60-70% protein by weight. They also provide a much more sustainable alternative to other animal sources of protein, as chickens and cows consume huge quantities of valuable resources like water and feed in comparison to crickets.
The gourmet salt blend combines Himalayan pink salt with roasted crickets and is being introduced as part of a project on Kickstarter. Previously, Cricket Flours successfully crowdfunded its Cricket Brownie Mix.
Trend Themes
1. Crickets in Gourmet Products - Incorporating crickets into high-end food products can open up new markets and disrupt the traditional culinary industry.
2. Sustainability in Protein Sources - The use of crickets as a sustainable and environmentally friendly protein source can be a game changer in the food industry.
3. Crowdfunding for Food Startups - Platforms like Kickstarter present opportunities for innovative food startups to raise funds and showcase their unique products.
Industry Implications
1. Gourmet Food Industry - The incorporation of crickets in high-end salt products has the potential to disrupt the traditional gourmet food scene.
2. Alternative Protein Industry - As consumers look to diversify their protein sources and be more conscious of their environmental impact, the use of crickets as a protein source can shake up the industry.
3. Crowdfunding Industry - Food startups can leverage crowdfunding platforms to showcase their sustainability-focused products and attract investors.
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