Going Like Sixty — July 7, 2007 — Pop Culture
References: googleblog.blogspot
Google announced in their blog "...a free telephone service that lets you search for businesses by voice and get connected to those businesses for free. Just say 'map it', and you'll get a text message with the details of your search plus a link to a map of your results right on your mobile phone."
Implications - Innovations like this make it easier than ever for consumers on-the-go to get the information they need without having to find a computer. As technology continues to advance, people expect their phones and their personal devices to help make their lives easier rather than more complicated. Products of this nature fulfill that need and thus prove their value time and time again.
Implications - Innovations like this make it easier than ever for consumers on-the-go to get the information they need without having to find a computer. As technology continues to advance, people expect their phones and their personal devices to help make their lives easier rather than more complicated. Products of this nature fulfill that need and thus prove their value time and time again.
Trend Themes
1. Voice-activated Search - Disruptive innovation opportunities in developing voice-activated search technology for businesses to easily connect with customers on-the-go.
2. Mobile Assistance - Opportunities lie in creating mobile apps and services that provide convenient and instant access to information, such as business listings and directions.
3. Personal Device Integration - Innovations that seamlessly integrate personal devices with daily tasks, like accessing business information and maps, present potential disruption in various industries.
Industry Implications
1. Telecommunications - The telecommunications industry can explore providing voice-activated search services to enhance customer experiences and convenience.
2. Mobile Applications - Developing mobile apps that assist users in finding local businesses and provide detailed maps can create disruptive solutions in the mobile app industry.
3. Consumer Electronics - Integrating personal devices, like mobile phones, with voice-activated search functionalities can disrupt the consumer electronics industry by offering enhanced convenience and utility.
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