Barney's is Selling Gold-Plated Luxury Razors for Charity
Gurveer Brah — August 14, 2015 — Luxury
Living a luxurious lifestyle doesn't just mean you just have a big house or a nice car; the little luxuries, like these lavish golden razors, are trinkets that nod to the high-life.
Designer Thome Browne is collaborating with grooming brand 'Harry's' to deliver a collection of razors that are being released exclusively at Barney's. The limited-edition set includes a 24 karat gold razor and a sterling silver razor and will sell for $250 and $150, respectively.
The set features the signature, ergonomic handle from Harry's, as well as the synonymous striped logo from Thom Browne. Even the packaging will be premium with a leather box with gray suede lining, complete with a signature red, white and navy striped ribbon.
Proceeds from their first lavish razor collaboration will go to charities 'God's Love We Deliver' and St. Jude's Children Research Hospital.
Designer Thome Browne is collaborating with grooming brand 'Harry's' to deliver a collection of razors that are being released exclusively at Barney's. The limited-edition set includes a 24 karat gold razor and a sterling silver razor and will sell for $250 and $150, respectively.
The set features the signature, ergonomic handle from Harry's, as well as the synonymous striped logo from Thom Browne. Even the packaging will be premium with a leather box with gray suede lining, complete with a signature red, white and navy striped ribbon.
Proceeds from their first lavish razor collaboration will go to charities 'God's Love We Deliver' and St. Jude's Children Research Hospital.
Trend Themes
1. Luxury Grooming - There is an opportunity for luxury brands to collaborate with grooming companies to create high-end products.
2. Limited-edition Collectibles - The demand for limited-edition, luxury collectibles presents a niche market for exclusive collaborations.
3. Premium Packaging - Creating premium packaging for luxury products can enhance the overall customer experience and elevate the brand image.
Industry Implications
1. Luxury Goods - The luxury goods industry can explore partnerships with grooming companies to offer exclusive high-end products.
2. Collectibles - The collectibles industry can capitalize on the demand for limited-edition luxury items through collaborations and unique designs.
3. Packaging - Packaging companies can focus on creating premium packaging solutions to cater to the luxury market and enhance brand perception.
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