Pat McGrath's Gold Pigment is Available Just in Time for Halloween
Cadhla Gray — October 28, 2015 — Fashion
References: patmcgrath & fashionista
Just in time for Halloween, Pat McGrath released her stunning molten gold pigment cosmetic that was first debuted at Prada's Spring 2016 runway show.
The gold pigment shimmers with a multidimensional color that pops. At the Prada runway show, the color was pressed onto model's lips -- creating a bold statement that looked both natural and robotic. Now, the limited-edition pigment is available for consumers, with only a coveted thousand units for now.
'Gold 001' can be applied in three ways. First, it can be buffed into the skin to create a luminous look or added to a primer for more intensity. To achieve the runway look, the powder is broken up and dipped into a mixing liquid -- making a molten-looking gloss that looks like gold leaf. Whether your Halloween costume is C3PO, Cleopatra or a celestial alien, this gold pigment is perfect for creating a bold final touch.
The gold pigment shimmers with a multidimensional color that pops. At the Prada runway show, the color was pressed onto model's lips -- creating a bold statement that looked both natural and robotic. Now, the limited-edition pigment is available for consumers, with only a coveted thousand units for now.
'Gold 001' can be applied in three ways. First, it can be buffed into the skin to create a luminous look or added to a primer for more intensity. To achieve the runway look, the powder is broken up and dipped into a mixing liquid -- making a molten-looking gloss that looks like gold leaf. Whether your Halloween costume is C3PO, Cleopatra or a celestial alien, this gold pigment is perfect for creating a bold final touch.
Trend Themes
1. Molten Gold Pigment - Opportunity for cosmetic companies to create innovative gold pigment products for bold and statement-making looks.
2. Multidimensional Color - Opportunity for beauty brands to incorporate multidimensional colors in their makeup products for a vibrant and eye-catching effect.
3. Limited-edition Cosmetics - Opportunity for makeup brands to release limited-edition products to create a sense of exclusivity and generate anticipation among consumers.
Industry Implications
1. Cosmetics - Opportunity for the cosmetics industry to capitalize on the trend of gold pigments and offer innovative and high-quality products to cater to consumer demand.
2. Beauty - Opportunity for the beauty industry to explore multidimensional color trends and incorporate them into various beauty products to attract the attention of trend-conscious consumers.
3. Fashion - Opportunity for fashion brands to collaborate with cosmetic companies and incorporate molten gold pigments into their runway looks, creating a cohesive and eye-catching aesthetic.
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