Gogo Vision Allows Flyers to Stream Videos on Their Gadgets
Meghan Young — August 25, 2011 — World
References: pr.gogoair & fastcompany
The days of being at the mercy of an airline's inflight entertainment will be soon dead and gone as the first wave of a new order is introduced, known simply as Gogo Vision. Debuting on American Airlines and Aircell flights, this new revolutionary service will let travellers watch streaming video content on their own gadgets.
Of course, this system is being tested on only a couple of flights for now such as that American Airlines 767-200 aircraft between New York and Los Angeles or New York and San Francisco. Aircell's Gogo Vision will work with iPads, iPhones, Android phones and HP TouchPads. Soon 15 American Airline planes will be installed with Gogo Vision.
Gogo vision will feature about 100 movies and TV shows from studios such as NBC Universal and Warner Brothers.
Of course, this system is being tested on only a couple of flights for now such as that American Airlines 767-200 aircraft between New York and Los Angeles or New York and San Francisco. Aircell's Gogo Vision will work with iPads, iPhones, Android phones and HP TouchPads. Soon 15 American Airline planes will be installed with Gogo Vision.
Gogo vision will feature about 100 movies and TV shows from studios such as NBC Universal and Warner Brothers.
Trend Themes
1. Personal Inflight Entertainment - The availability of streaming technology on planes is allowing passengers to use their own devices, rendering static inflight entertainment systems obsolete.
2. Widely Accessible Streaming Platforms - The trend towards portable devices being able to stream movies and shows means the potential for third-party providers to develop apps that consolidate streaming platforms to democratize accessibility.
3. Collaborative Entertainment Partnerships - Though inflight entertainment providers are competitors, Gogo Vision demonstrates that cross-studio collaborations may prove commercially advantageous in the future.
Industry Implications
1. Airlines - Airlines can leverage recent advancements in streaming technology to forge partnerships with entertainment providers for better inflight experiences that would justify higher price points.
2. Media - Streaming providers must adapt to portable-specific content formats, recognizing that personal devices have shifted the balance of power toward making it more convenient for end-users to access content wherever they are.
3. Technology - Service providers that create the infrastructure, software, or hardware to support streaming services will experience more demand as more enterprises look to offer personalized media experiences to their customers.
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