Gisele Bündchen Intimates' New Campaign is Playful
Laura McQuarrie — January 6, 2014 — Fashion
References: giseleintimates & fashiongonerogue
Gisele Bündchen Intimates recently unveiled new campaign images promoting the launch of Gisele Intimates at NK Stores in São Paulo and Rio de Janeiro. Gisele’s pink and black range of lingerie launched in mid December at Natalie Klein boutiques and to compliment the feminine underthings, she shows off the new pieces from her line.
The campaign images star the supermodel in three sultry styles that predominantly feature different lacy textures in hot pink and black. The stunning Brazilian beauty is seen playfully posing with a retro-style camera on a bed. The set up and Gisele is a recipe that exudes sensuality, but the campaign images still manage to be quite playful and not too provocative.
The campaign images star the supermodel in three sultry styles that predominantly feature different lacy textures in hot pink and black. The stunning Brazilian beauty is seen playfully posing with a retro-style camera on a bed. The set up and Gisele is a recipe that exudes sensuality, but the campaign images still manage to be quite playful and not too provocative.
Trend Themes
1. Lingerie Campaigns - Opportunity for brands to create captivating and playful campaigns to promote their lingerie lines.
2. Supermodel Endorsements - Brands can collaborate with supermodels to leverage their popularity and credibility to promote their products.
3. Colorful Lingerie - Growing trend of lingerie in bold and vibrant colors, offering an alternative to traditional styles.
Industry Implications
1. Fashion Retail - Retailers can incorporate captivating lingerie campaigns to attract customers and boost sales.
2. Modeling and Talent Agencies - Agencies can work with supermodels to secure lucrative endorsement deals for lingerie and other fashion brands.
3. Textile and Apparel Manufacturing - Manufacturers can explore the market potential of producing lingerie in a variety of bold and vibrant colors.
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