The Gift of College Helps Reduce Student Debt and Provide an Education
Nadine Perry — December 11, 2014 — Social Good
References: gif
Did you know that a child is seven times more likely to attend college simply by having a college savings account named for them? With that being said, it is never too early or too late to get started with Gift Of College, and it has never been easier.
All too often, we use words like “saving," “investing," “529s” and “mutual funds," but what we are really talking about is changing the way that we give gifts to the people in our lives who matter most. So this year, instead of toys and clothes, give the gift of a successful future, and a debt-free start. Give the people you care about the Gift of College
The way it works is very simple: register a child and link an existing college savings plan, or a new savings plan to their account. Then invite friends and family to contribute through secure online credit card transactions, or for a more personal touch, by purchasing GiftOfCollege gift cards from your local retailer. That’s it, and with three simple steps your child can experience the Gift Of College.
All too often, we use words like “saving," “investing," “529s” and “mutual funds," but what we are really talking about is changing the way that we give gifts to the people in our lives who matter most. So this year, instead of toys and clothes, give the gift of a successful future, and a debt-free start. Give the people you care about the Gift of College
The way it works is very simple: register a child and link an existing college savings plan, or a new savings plan to their account. Then invite friends and family to contribute through secure online credit card transactions, or for a more personal touch, by purchasing GiftOfCollege gift cards from your local retailer. That’s it, and with three simple steps your child can experience the Gift Of College.
Trend Themes
1. College Savings Accounts - Disruptive Innovation Opportunity: Explore new ways of connecting college savings accounts with gift giving to encourage more people to invest in education.
2. Online Gift Cards - Disruptive Innovation Opportunity: Develop a digital platform for purchasing and redeeming gift cards for college savings, making it easier and more convenient for people to contribute.
3. Personalized Education Savings Plans - Disruptive Innovation Opportunity: Create customizable education savings plans that cater to individual needs and preferences, offering a more personalized approach to saving for college.
Industry Implications
1. Education - Disruptive Innovation Opportunity: Integrate college savings plans into educational systems to foster a culture of saving for higher education in early stages of a child's life.
2. Financial Services - Disruptive Innovation Opportunity: Collaborate with financial institutions to develop innovative ways of linking gift giving and college savings, making it a seamless and user-friendly experience for all parties involved.
3. Retail - Disruptive Innovation Opportunity: Partner with retailers to expand the availability of GiftOfCollege gift cards, increasing their accessibility and reach to a wider consumer base.
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