Pick a Location on Google Maps and Send a Present with 'Gift a Stranger'
Summer Luu — December 28, 2010 — Pop Culture
References: psfk
If you’re feeling generous, “spread a little bit of happiness in the world” with the Gift a Stranger web app and put a smile on someone’s face. Well, a smile or a confused look because this site lets you send presents to complete strangers using addresses found on a Google Map.
Created by communications agency Happiness Brussels, the website shows global locations of gift receivers and givers. Past presents range from cards and iPhones to even a "creepy picture of my fifth cousin who was canonized." I could use a little gift myself, but as for now the Gift a Stranger site doesn’t explain how to list your own address yet.
Created by communications agency Happiness Brussels, the website shows global locations of gift receivers and givers. Past presents range from cards and iPhones to even a "creepy picture of my fifth cousin who was canonized." I could use a little gift myself, but as for now the Gift a Stranger site doesn’t explain how to list your own address yet.
Trend Themes
1. Location-based Gifting - Disruptive innovation opportunity: Develop a platform that connects people based on their location and allows them to send gifts to each other.
2. Random Acts of Kindness - Disruptive innovation opportunity: Create a service that facilitates anonymous gifting between strangers to promote positivity and kindness.
3. Global Gift Exchange - Disruptive innovation opportunity: Build a platform that enables individuals from different countries to exchange gifts and cultural experiences.
Industry Implications
1. E-commerce - Disruptive innovation opportunity: Integrate location-based gifting features into e-commerce platforms to personalize the gift-giving experience.
2. Social Networking - Disruptive innovation opportunity: Incorporate random acts of kindness into social networking platforms to promote positive interactions among users.
3. Travel and Tourism - Disruptive innovation opportunity: Develop a travel-based gift exchange platform that allows tourists to bring back meaningful gifts from their destinations.
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