Ghost Whey x Oreo Birthday Cake Has 150-Calories Per Serving
Michael Hemsworth — October 21, 2022 — Lifestyle
References: ghostlifestyle & drugstorenews
The Ghost Whey x Oreo Birthday Cake protein powder is a new exclusive flavor option being launched by the Pittsburgh-based brand in collaboration with Mondelēz International. The product features the signature flavor or Oreo Birthday Cake cookies and features just 150-calories per serving along with 25-grams of protein. The product is arriving to coincide with Oreo's 110th anniversary and will be available exclusively at GNC locations nationwide as well as online.
Founder and CEO Dan Lourenco commented on the Ghost Whey x Oreo Birthday Cake protein powder saying, "We only partner with brands and flavors that are authentic to who we are. At the same time of OREO’s 110th anniversary, we celebrated our sixth birthday, and what better way to make the occasion than with birthday cake? We hope every workout feels like a piece of cake with Ghost by your side.”
Founder and CEO Dan Lourenco commented on the Ghost Whey x Oreo Birthday Cake protein powder saying, "We only partner with brands and flavors that are authentic to who we are. At the same time of OREO’s 110th anniversary, we celebrated our sixth birthday, and what better way to make the occasion than with birthday cake? We hope every workout feels like a piece of cake with Ghost by your side.”
Trend Themes
1. Celebratory Protein Powders - Opportunity for protein powder brands to create unique, festive flavors in collaboration with popular food brands or for special occasions.
2. Low-calorie Protein Powders - Opportunity for protein powder brands to create low-calorie options to cater to health-conscious consumers and those watching their caloric intake.
3. Collaborative Product Launches - Opportunity for brands to collaborate and launch products that bring together the best of both worlds, catering to a wider audience and generating buzz in the market.
Industry Implications
1. Fitness and Nutrition Industry - Opportunity for fitness and nutrition companies to expand their product lines and offer unique and festive protein powder options for their customers.
2. Food and Beverage Industry - Opportunity for food and beverage companies to collaborate with fitness and nutrition brands to launch unique product offerings and expand their audience.
3. E-commerce Industry - Opportunity for e-commerce platforms to showcase and provide easy accessibility to exclusive product launches like the Ghost Whey x Oreo Birthday Cake protein powder.
1.3
Score
Popularity
Activity
Freshness
