BYB's Tum-E Yummies is Loaded with Color and Vitamins
Laura McQuarrie — April 25, 2015 — Lifestyle
References: tumeyummies & bevindustry
To make good health and hydration easy and flavorful for kids, BYB Brands Inc. introduced a line of fruit-flavored water by the name of Tum-E Yummies.
The colored drinks supply 100% of a child's daily needs for vitamins B6, B12 and C, which will assure parents that a child is getting all of the essentials they need for healthy deveopment. For sweetness, the drinks are made with a blend of sugar and stevia, making flavors like blueberry, raspberry, apple and orange even more appealing to kids. These vitamin-rich beverages are now being offered in single-serve and multi-pack options, ideal for stowing in lunchboxes and travel bags.
Since many consumers know that one of the first steps to better health is to drink more water, brands are adding flavor to make wellness more enjoyable.
The colored drinks supply 100% of a child's daily needs for vitamins B6, B12 and C, which will assure parents that a child is getting all of the essentials they need for healthy deveopment. For sweetness, the drinks are made with a blend of sugar and stevia, making flavors like blueberry, raspberry, apple and orange even more appealing to kids. These vitamin-rich beverages are now being offered in single-serve and multi-pack options, ideal for stowing in lunchboxes and travel bags.
Since many consumers know that one of the first steps to better health is to drink more water, brands are adding flavor to make wellness more enjoyable.
Trend Themes
1. Flavored Water - Creating flavored water options for kids can disrupt the traditional beverage industry by appealing to a younger demographic.
2. Vitamin-enriched Beverages - Developing beverages that provide essential vitamins can disrupt the children's health market by offering convenient and flavorful options.
3. Healthier Kids' Drinks - Offering beverages with reduced sugar and natural sweeteners can disrupt the children's beverage industry by catering to health-conscious parents.
Industry Implications
1. Beverage Industry - Introducing flavored water into the market can bring new opportunities for growth and innovation within the beverage industry.
2. Children's Health Market - Creating vitamin-enriched beverages for kids opens up possibilities for disruptive innovation in the children's health market.
3. Children's Beverage Industry - Developing healthier kids' drinks can revolutionize the children's beverage industry by providing options that align with modern health trends.
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