These New Cofresh Frozen Street Snacks Come in Four Varieties
Michael Hemsworth — April 12, 2022 — Marketing
These new Cofresh frozen street snacks are arriving in the UK as a lineup of convenient food products for consumers to pick up when seeking out an easy way to enjoy some authentic flavor.
The products come in four varieties including the Aloo Tikki, the Batata Vada, the Tandoori Chilli Potato Kathi Roll and the Vegetable Kathi Roll. The products are arriving at Tesco and Sainsbury's in the UK both in-store as well as online.
New Product Development Manager at Cofresh Kushroo Norman commented on the new Cofresh frozen street snacks saying, "Not only have we seen a significant rise in demand for the convenience of frozen food and easy cooking, but people are also seeking out increasingly innovative, exciting and authentic foods and flavours as they experiment with new cuisines."
The products come in four varieties including the Aloo Tikki, the Batata Vada, the Tandoori Chilli Potato Kathi Roll and the Vegetable Kathi Roll. The products are arriving at Tesco and Sainsbury's in the UK both in-store as well as online.
New Product Development Manager at Cofresh Kushroo Norman commented on the new Cofresh frozen street snacks saying, "Not only have we seen a significant rise in demand for the convenience of frozen food and easy cooking, but people are also seeking out increasingly innovative, exciting and authentic foods and flavours as they experiment with new cuisines."
Trend Themes
1. Frozen Street Snacks - Opportunity to explore new flavor trends and convenience offerings within the frozen food market.
2. Authentic Flavors - Opportunity to cater to customers seeking authentic and exciting flavors from various cuisines.
3. Convenient Cooking - Opportunity to create frozen food products that make cooking easier and more accessible for consumers.
Industry Implications
1. Frozen Food - Opportunity to innovate within the frozen food market and capitalize on the convenience trend.
2. Snack Food - Opportunity to create new and exciting snack options for consumers seeking authentic flavors.
3. Grocery - Opportunity for grocery stores to expand their frozen and snack food offerings to cater to changing consumer preferences.
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