This Brakes Frozen Soups Range is Ready to Cook
Michael Hemsworth — December 1, 2022 — Lifestyle
This Brakes frozen soups range is being launched in the UK as a range of foodservice soups under its Sysco Classic brand to offer a simple yet delicious way to create premium fare. The soups come in four options including Spiced Winter Vegetable Soup, Parsnip Soup, Butternut and Sage Soup and Italian Style White Bean Soup, which are each suitable for being prepared right from frozen. The soups are suitable for vegetarians and vegans, and are being launched in 275-gram pouches starting at £1.42 per portion.
Merchandising Director at Sysco UK Stuart Smith commented on the new Brakes frozen soups range saying, "The potential applications are almost endless, for example, as an easy-to-deliver soup of the day that can be rotated, an in-room flexible dining option or simply a cook to order resident meal. And because they are vegan, it provides an easy option for a variety of menu choices.”
Merchandising Director at Sysco UK Stuart Smith commented on the new Brakes frozen soups range saying, "The potential applications are almost endless, for example, as an easy-to-deliver soup of the day that can be rotated, an in-room flexible dining option or simply a cook to order resident meal. And because they are vegan, it provides an easy option for a variety of menu choices.”
Trend Themes
1. Foodservice Soups - The rise in popularity of ready-to-prepare foodservice soups creates opportunities for foodservice providers to offer quick, easy and delicious meal options.
2. Frozen Food - The growing demand for easy-to-prepare frozen food products presents opportunities for suppliers to innovate and create new and exciting frozen food products.
3. Plant-based Food - The increasing demand for plant-based food options offers opportunities for manufacturers to introduce new plant-based products that cater to a wide range of dietary needs.
Industry Implications
1. Foodservice - The ready-to-prepare foodservice soup trend creates opportunities for foodservice providers to offer unique and on-trend menu options.
2. Frozen Food - The trend towards easy-to-prepare frozen food products presents opportunities for suppliers to expand their product lines and appeal to busy consumers.
3. Plant-based Food - The growing demand for plant-based food options presents opportunities for manufacturers to capitalize on the trend and develop innovative new products that cater to changing consumer preferences.
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