Burger King Introduced a Frozen Fanta Orange Drink
Ellen Smith — July 2, 2018 — Lifestyle
Nothing says summer like a frozen treat, and in light of this, Burger King has added an indulgent Frozen Fanta Orange beverage to its list of offerings.
As its name suggests, this new drink arrives in a vivid orange hue that's sure to help consumers beat the summer heat. The drink is made from a delicious blend of orange Fanta and the chain's famed soft serve ice cream, making for a taste that's hard to resist. The drink arrives at 130 calories and for a limited time is available for $1, enabling those with a sweet tooth to indulge in the new beverage.
Burger King's Frozen Fanta Orange arrives as part of its existing icee collection.
As its name suggests, this new drink arrives in a vivid orange hue that's sure to help consumers beat the summer heat. The drink is made from a delicious blend of orange Fanta and the chain's famed soft serve ice cream, making for a taste that's hard to resist. The drink arrives at 130 calories and for a limited time is available for $1, enabling those with a sweet tooth to indulge in the new beverage.
Burger King's Frozen Fanta Orange arrives as part of its existing icee collection.
Trend Themes
1. Frozen Orange Beverages - The trend towards frozen orange beverages presents an opportunity for companies to offer unique and refreshing summer drinks.
2. Indulgent Fast Food Offerings - The trend towards offering indulgent and unique fast food items, such as Burger King's Frozen Fanta Orange, presents an opportunity for restaurants looking to stand out in a crowded industry.
3. Limited Time Offers - The trend towards limited time offers, as seen with Burger King's Frozen Fanta Orange, presents an opportunity for companies to create a sense of urgency and drive sales.
Industry Implications
1. Fast Food Industry - The fast food industry can capitalize on the trend towards offering indulgent and unique menu items, such as frozen orange beverages, to stand out and capture market share.
2. Beverage Industry - The beverage industry can take advantage of the trend towards frozen orange beverages to offer unique and refreshing summer drink options.
3. QSR Industry - The QSR industry can benefit from the trend towards limited time offers, like Burger King's Frozen Fanta Orange, to create a sense of urgency and drive sales.
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