The Oh, Bite It! Extra Large Frito Pie Takes Things to the Next Level
Alyson Wyers — January 28, 2015 — Lifestyle
References: ohbiteit & thatsnerdalicious
If you have never heard of a Frito pie, they are usually small, savory and served in a Frito chip bag. Food blogger Amy of Oh, Bite It! decided to take things to a bigger and better level with her Frito Pie ... Pie. As Amy puts it, she "magnified a 'mini' in a magnificent way." She did this by turning what is usually a one serving dish into an entire pie.
The recipe consists of a flaky pie crust filled with chili and covered with melted cheese before being topped with crunchy corn chips (which is where the Fritos come in). Amy used Pillsbury pie crust and canned chili for her pie. She also added sour cream for extra topping on top of the chips.
The recipe consists of a flaky pie crust filled with chili and covered with melted cheese before being topped with crunchy corn chips (which is where the Fritos come in). Amy used Pillsbury pie crust and canned chili for her pie. She also added sour cream for extra topping on top of the chips.
Trend Themes
1. Gargantuan Pies - Creating pies that are larger than usual by magnifying a mini version can attract customers who want to share a meal or experience something novelty.
2. Food Mashups - Combining two or more types of food in unexpected ways can create unique tastes and textures that can appeal to adventurous eaters.
3. Amplified Mini Versions - Amplifying mini versions of typical dishes can add a fun and playful twist to traditional meals.
Industry Implications
1. Food and Beverage - Food and beverage businesses can experiment with amplified mini versions, food mashups, and gargantuan pies to create new products that excite customers and drive sales.
2. Snack Food - Snack food companies can tap into the trend of gargantuan pies and create new snack products that satisfy customers' cravings for bigger and more indulgent snacks.
3. Bakery - Bakeries can experiment with creating mini versions of popular desserts and amplifying them into larger versions to offer customers more variety and novelty in their baked goods choices.
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