You Fresh Naturals' 'Fresharoos' Revisit a Popular 90s Treat
Laura McQuarrie — November 12, 2018 — Lifestyle
References: youfreshnaturals & candyindustry
You Fresh Naturals is now introducing its gluten-free 'Fresharoos' as a snack that combines protein cookies and frosting in a format that may remind some Millennials of a popular cookie and frosting snack from their childhood.
The "frosting" that is paired with the chocolate chip and vanilla protein cookies is actually a nut butter prepared with cashews, which is available in vanilla or chocolate flavors to match the biscuit of the same variety. The protein-packed snack has the potential to nourish consumers, as well as satisfy their desire for on-the-go protein, nostalgia and permissible indulgences.
You Fresh Naturals' product range also includes high-protein Muscle Oats and Protein Popcorn, as well as nut butter spreads that are specifically flavored to taste like some of the most popular breakfast cereals.
The "frosting" that is paired with the chocolate chip and vanilla protein cookies is actually a nut butter prepared with cashews, which is available in vanilla or chocolate flavors to match the biscuit of the same variety. The protein-packed snack has the potential to nourish consumers, as well as satisfy their desire for on-the-go protein, nostalgia and permissible indulgences.
You Fresh Naturals' product range also includes high-protein Muscle Oats and Protein Popcorn, as well as nut butter spreads that are specifically flavored to taste like some of the most popular breakfast cereals.
Trend Themes
1. Nostalgic Protein Snacks - The popularity of nostalgia in food products presents an opportunity for businesses to create protein snacks that evoke childhood memories.
2. Gluten-free Treats - The increasing demand for gluten-free food options opens up possibilities for creating innovative snacks that cater to dietary restrictions.
3. Permissible Indulgences - There is a market for guilt-free snacks that offer indulgence without compromising on nutrition, which can be tapped into by businesses.
Industry Implications
1. Health Food and Wellness - The health food and wellness industry can incorporate nostalgic protein snacks into their product offerings to attract consumers looking for nutritious options.
2. Gluten-free Food - The gluten-free food industry can take advantage of the demand for gluten-free treats by creating innovative snacks that cater to consumers with dietary restrictions.
3. Snack Food - The snack food industry can develop permissible indulgences that provide a guilt-free snacking experience without sacrificing on taste and nutrition.
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