Costa's Summer Menu Features Fresh Fruit Smoothies and Healthy Wraps
Katherine Pendrill — May 4, 2016 — Lifestyle
UK coffee shop chain Costa is set to unveil its new summer menu, which includes fresh fruit smoothies and healthy salad wraps. Keeping pace with the growing demand for nutritious on-the-go-options, Costa's new menu is likely to appeal to health-conscious consumers.
The new menu combines fresh flavors with nutritious ingredients to give consumers "balance and a range of choice." In terms of drinks, the new menu is bolstered by three fresh fruit smoothies. These smoothies are freshly prepared by Costa baristas and each one contains a whole serving of fruit. As far as food, the summer menu features a selection of healthy salad wraps that are low in carbohydrates and high in protein. Furthermore, each wrap contains just 350 calories or less, making the dish a healthy lunchtime option.
Costa's new menu caters to the growing number of consumers who are looking for foods that are healthy, but also convenient.
The new menu combines fresh flavors with nutritious ingredients to give consumers "balance and a range of choice." In terms of drinks, the new menu is bolstered by three fresh fruit smoothies. These smoothies are freshly prepared by Costa baristas and each one contains a whole serving of fruit. As far as food, the summer menu features a selection of healthy salad wraps that are low in carbohydrates and high in protein. Furthermore, each wrap contains just 350 calories or less, making the dish a healthy lunchtime option.
Costa's new menu caters to the growing number of consumers who are looking for foods that are healthy, but also convenient.
Trend Themes
1. Healthy On-the-go Options - The demand for nutritious and convenient food options is increasing, presenting an opportunity for food retailers to offer healthy alternatives for consumers on the move.
2. Fresh Fruit Smoothies - The popularity of fresh fruit smoothies is growing, creating a market for businesses to introduce innovative flavor combinations and unique ingredients for health-conscious customers.
3. Low-calorie, High-protein Wraps - There is a rising demand for low-calorie and high-protein food options, leading to potential opportunities for food establishments to develop innovative wrap recipes that meet consumers' dietary preferences.
Industry Implications
1. Food Retail - Food retailers can explore the healthy food market by offering nutritious on-the-go options, catering to the needs of health-conscious consumers.
2. Smoothie Bars - Entrepreneurs can consider opening smoothie bars that emphasize the use of fresh fruits, offering a variety of flavors to suit different taste preferences and dietary needs.
3. Healthy Fast Food - The fast-food industry can tap into the demand for low-calorie, high-protein wraps by introducing innovative and delicious options, meeting the growing needs of consumers seeking healthier alternatives.
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