The Lovely Candy Co. Launched an Organic, Vegan and Non-GMO Candy Line
Laura McQuarrie — March 24, 2018 — Lifestyle
References: lovelycandyco & foodbusinessnews.net
The Lovely Candy Co. recently launched an entirely USDA-certified organic candy line that's also completely vegan, non-GMO, gluten-free and made without peanuts—which makes them perfect for packing as a school snack for kids.
Some of the new products that can be found in the organic candy line from The Lovely Candy Co. include individually wrapped fruit-flavored candy chews, hard candies in both Original and Tropical flavor mixes, plus fruit-flavored lollipops and mints.
As many consumers are still looking to indulge their sweet tooth in a way that supports better eating habits, a number of brands are launching reformatted confections with an emphasis on clean ingredient lists. The Lovely Candy Co. prides itself on offering small-batch products that are made without artificial ingredients and high fructose corn syrup.
Some of the new products that can be found in the organic candy line from The Lovely Candy Co. include individually wrapped fruit-flavored candy chews, hard candies in both Original and Tropical flavor mixes, plus fruit-flavored lollipops and mints.
As many consumers are still looking to indulge their sweet tooth in a way that supports better eating habits, a number of brands are launching reformatted confections with an emphasis on clean ingredient lists. The Lovely Candy Co. prides itself on offering small-batch products that are made without artificial ingredients and high fructose corn syrup.
Trend Themes
1. Clean Ingredient Confections - The trend of launching reformatted confections with an emphasis on clean ingredient lists presents an opportunity for brands to cater to consumers looking for healthier indulgences.
2. Organic Candy - The trend of launching USDA-certified organic candy lines provides an opportunity for companies to tap into the growing demand for organic and natural products.
3. Vegan and Non-gmo Treats - The trend of creating vegan and non-GMO candy options opens up opportunities for brands to cater to consumers seeking plant-based and allergen-friendly treats.
Industry Implications
1. Candy Manufacturing - The candy manufacturing industry can explore disruptive innovation opportunities by incorporating clean ingredients, organic certifications, and vegan/non-GMO options into their product offerings.
2. Health Food Retail - The health food retail industry has the potential to embrace the trend of clean ingredient confections and organic candy by stocking and promoting these products to health-conscious consumers.
3. School Snack Providers - School snack providers can capitalize on the demand for healthier treats by offering organic, vegan, and non-GMO candy options that meet dietary restrictions and preferences of students.
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