Dunkin' Donuts South Korea is Serving Up Drinks Made with Flavored Ice Cubes
Katherine Pendrill — September 5, 2016 — Lifestyle
References: dunkindonuts.co.kr & brandeating
Dunkin' Donuts South Korea is currently serving up a selection of 'Cube Beverages' made with flavored ice cubes. One of the problems with iced coffee drinks is that ice cubes tend to dilute the drink as they melt. This donut chain has solved the problem of watery drinks, but adding infused cubes to its iced coffees.
The Cube Beverages from Dunkin' Donuts South Korea consist of cold drinks made with flavored ice cubes. Many of the coffee-based drinks are made with coffee ice cubes and milk ice cubes that enhance the flavor of the drink as they melt. The chain also offers a Sparkling Lime Cube drink made with citrus-flavored ice cubes.
While the Cube Beverages are currently limited to the chain's South Korean locations, the ingenious drink format may soon catch on stateside.
The Cube Beverages from Dunkin' Donuts South Korea consist of cold drinks made with flavored ice cubes. Many of the coffee-based drinks are made with coffee ice cubes and milk ice cubes that enhance the flavor of the drink as they melt. The chain also offers a Sparkling Lime Cube drink made with citrus-flavored ice cubes.
While the Cube Beverages are currently limited to the chain's South Korean locations, the ingenious drink format may soon catch on stateside.
Trend Themes
1. Flavored Ice Cubes - Opportunity for food and beverage industry to innovate by creating flavored ice cubes to enhance the taste of cold drinks.
2. Creative Cold Beverages - Opportunity for beverage industry to create unique and flavorful cold drinks using different forms of ice, such as flavored ice cubes.
3. Localized Menu Items - Opportunity for fast food industry to offer localized menu items that appeal to specific market tastes and preferences.
Industry Implications
1. Food and Beverage - The food and beverage industry has the opportunity to innovate and create new products using flavored ice cubes to enhance the flavor of cold drinks.
2. Beverage - The beverage industry has the opportunity to use different forms of ice, such as flavored ice cubes, to create unique and flavorful cold drinks.
3. Fast Food - The fast food industry has the opportunity to offer localized menu items, like the Cube Beverages in Dunkin' Donuts South Korea, that appeal to specific market tastes and preferences.
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