This Spot for Fit Gum Will Confuse and Entertain You
Eric Westcott — March 20, 2014 — Lifestyle
References: lotte-fits.jp & kotaku
Commuting to work in the morning is a brutal ritual, but if you pop in a piece of 'Fit Gum,' as this ad suggests, it will be as if you are being carried to work by a feline friend.
The idea of having a furry friend commuting to work with you is sublime. No longer would you be required to stand cramped on a train, because a giant cat makes for the perfect bed. Even waiting to cross the street is a thing of the past. Your feline friend will be able to carry you over the street on top of the wires.
Fit gum takes a general love of cats and blows it up to large proportions. Any cat lover would prefer to travel in style with their cat, while avoiding the hustle and bustle of the morning commute.
The idea of having a furry friend commuting to work with you is sublime. No longer would you be required to stand cramped on a train, because a giant cat makes for the perfect bed. Even waiting to cross the street is a thing of the past. Your feline friend will be able to carry you over the street on top of the wires.
Fit gum takes a general love of cats and blows it up to large proportions. Any cat lover would prefer to travel in style with their cat, while avoiding the hustle and bustle of the morning commute.
Trend Themes
1. Commuting with Pets - The idea of commuting with furry friends opens up opportunities for pet-friendly transportation services and pet-themed commuting products.
2. Creative Advertising - The use of bizarre and entertaining commercials, like the cat gum ad, creates opportunities for innovative and attention-grabbing advertising campaigns.
3. Escaping the Morning Commute - There is potential for disruptive innovations in the field of alternative commuting solutions that offer unique and enjoyable ways to navigate morning rush hours.
Industry Implications
1. Pet Transportation Services - Pet transportation services can explore new options for commuters to travel with their beloved pets, providing a comfortable and convenient commuting experience.
2. Marketing and Advertising - Creative agencies can leverage unconventional and entertaining advertising techniques to engage and captivate audiences, generating effective brand awareness and messaging.
3. Urban Mobility Solutions - Urban mobility companies can devise innovative solutions that offer commuters unique ways to escape the monotony and stress of the morning commute.
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