The First Taste Video Documents Kid's Funny Reactions to Foods
References: tedxsydney & laughingsquid
Some foods are an acquired taste and, as the First Taste video demonstrates, some foods make a horrible first impression.
Created as a collaboration between Saatchi & Saatchi and Heckler for the TEDxSydney 2013 event, this short film portrays the dramatic reactions of children that are either quite daring or have been sufficiently tricked into trying different types of foods that even some adults find unpalatable. The slow-mo action shots give each shot the intensity it deserves, giving us the full effect of each child's distaste to a hilariously over the top degree.
Anyone who remembers the first time they tried something utterly disgusting may find some and plenty of humor in the First Taste video.
Created as a collaboration between Saatchi & Saatchi and Heckler for the TEDxSydney 2013 event, this short film portrays the dramatic reactions of children that are either quite daring or have been sufficiently tricked into trying different types of foods that even some adults find unpalatable. The slow-mo action shots give each shot the intensity it deserves, giving us the full effect of each child's distaste to a hilariously over the top degree.
Anyone who remembers the first time they tried something utterly disgusting may find some and plenty of humor in the First Taste video.
Trend Themes
1. Child Taste Test Dramatizations - A growing trend in humorously documenting children's reactions to trying different types of foods provides ample opportunity for food and beverage companies to explore new product development and marketing strategies.
2. Slow-motion Food Reactions - The use of slow-motion filming in food reaction videos creates intensified reactions that can be used by companies in the entertainment industry to create shareable content for social media platforms.
3. Acquired Tastes - The exploration of acquired tastes in food can lead to new potential markets for food and beverage companies and provides an opportunity to attract new customers with unique and daring flavors.
Industry Implications
1. Food and Beverage - Companies in the food and beverage industry can leverage these child taste test dramatizations and slow-motion food reaction videos to innovate new product development and market new products more effectively.
2. Entertainment - The entertainment industry can capitalize on slow-motion food reactions to create engaging and shareable content on social media platforms, which can result in increased audience engagement and exposure.
3. Marketing and Advertising - Marketing and advertising agencies can explore using food reaction videos to create engaging content for clients across a wide range of industries, resulting in increased effectiveness and engagement in marketing campaigns.
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