Halloween Prep
Alex Covert — September 7, 2007 — Art & Design
References: hauntedhousemagazine
Haunted House Magazine is a publication that helps the Halloween entertainment industry scare the heck out of thrill seekers and how to make some extra bucks doing it. The magazine also reviews popular haunted attractions. The web site features a haunted house directory so that you can find a frighteningly good time in your area.
Implications - When it comes to Halloween, people are looking for the best way to scare their pants off. For one month in the year companies have the unique opportunity to create items and events that they want people to fear. By creating a haunting experience, patrons will be coming back annually to relive the terror.
Implications - When it comes to Halloween, people are looking for the best way to scare their pants off. For one month in the year companies have the unique opportunity to create items and events that they want people to fear. By creating a haunting experience, patrons will be coming back annually to relive the terror.
Trend Themes
1. Interactive Haunted Experiences - Innovative haunted houses that allow for more personalized and interactive experiences create a disruptive opportunity for the Halloween entertainment industry.
2. Virtual Reality Halloween Attractions - Developing virtual reality experiences for Halloween provides an opportunity for companies to create immersive and terrifying experiences without the physical limitations of traditional haunted houses.
3. Social Media-influenced Halloween Decor - Halloween decor influenced by social media trends offers an opportunity for companies to cater to the younger generation and capitalize on the increasing popularity of Halloween on social media.
Industry Implications
1. Entertainment - The entertainment industry can leverage Halloween's growing popularity to create more immersive and personalized experiences, attracting customers and increasing revenue.
2. Technology - The Halloween entertainment industry can partner with technology companies to create innovative virtual reality and interactive experiences that provide the scares and thrills that customers crave.
3. Retail - The Halloween decor industry can cater to younger consumers by offering social media-influenced decor and creating unique and personalized Halloween experiences that cater to them.
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