Ideas
Explore the world's #1 largest database of ideas and innovations, with 478,988 inspiring examples.
Trend Reports
Discover why 1,288 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,725 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,288 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 104,725 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,232 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 478,988 cutting edge ideas.

Guerrilla Wish-Gathering

Clean the Sky - Positive Eco Trends & Breakthroughs

'Fifty People One Question'

The premise of 'Fifty People One Question' by Crush & Lovely is simple: Ask people what they wish to have happen by the end of the day, then film their responses.

Set to the dulcet tones of Louis Armstrong, the responses in 'Fifty People One Question' vary tremendously. Some have simple wishes, like the man who wants a girl to call him back, or the woman who wants a particular man to notice her at an upcoming wedding. One of the Asian women in the trio would like to have better English. And the man in the third photo didn't have a wish at all; he instead shared with the cameraman that he had colon cancer that had spread to his lungs.

'Fifty People One Question' paints a brief picture of humanity using hope--one of its simplest ideals. For some individuals, their hope was encompassed in Barack Obama, a new pair of shoes or a new job. For others, their wish included broader terms like happiness, success and money. And for the man with colon cancer, his lack of hope was equally poignant.
Trend Themes
1. Personal Wishes - Opportunity to create personalized products or services that fulfill individual wishes.
2. Emotional Engagement - Creating experiences that evoke strong emotions and connections with customers.
3. Human-centered Marketing - Shifting focus towards understanding and meeting the unique needs and desires of individuals.
Industry Implications
1. Gift and Personalization - Developing innovative platforms for personalized gifts and experiences.
2. Video Production and Storytelling - Creating emotionally compelling videos that connect with audiences.
3. Healthcare and Support Services - Innovating new ways to provide emotional and physical support for individuals facing health challenges.
0.5
Score
Popularity
Activity
Freshness