These Candles Bring Your Best Moments Home with You
Ryan Fowler — March 18, 2013 — Unique
References: candlefind & colonialcandle
These special candles bring your favorite holiday scents home with you. If you have ever wished that you could bring memories from your favorite vacations home with you, now you can. The Destination Collection has captured many popular scents in the form of candles from many choice locations across the globe. Some of the favorite holiday scents include Charleston, Bora Bora and Barcelona.
Colonial candles has literally captured locations in a bottle; the brand is focused on top destinations but also has a line extension that includes city-inspired scents like Rainbow Row, Benne Wafer, Sweet Grass Basket, Battery Park, Cobblestone Walk and Yellow Jasmine.
With a wide variety of scents and collections available for $20-25 you can excite your senses and bring back some of your most fond memories in your home or office.
Colonial candles has literally captured locations in a bottle; the brand is focused on top destinations but also has a line extension that includes city-inspired scents like Rainbow Row, Benne Wafer, Sweet Grass Basket, Battery Park, Cobblestone Walk and Yellow Jasmine.
With a wide variety of scents and collections available for $20-25 you can excite your senses and bring back some of your most fond memories in your home or office.
Trend Themes
1. Vacation-inspired Candle Lines - Opportunity to create more vacation-inspired candle lines that capture scents from different destinations and enhance the at-home experience for consumers.
2. Memories-inspired Home Fragrances - Opportunity to develop home fragrances that evoke memories and emotions tied to specific experiences, allowing consumers to relive their favorite moments.
3. Location-inspired Product Extensions - Opportunity to expand product lines by creating location-inspired scents and fragrances that cater to consumers' desire for a multisensory experience.
Industry Implications
1. Home Fragrance Industry - Disruptive innovation opportunity by introducing vacation-inspired scents and candles that offer a personalized and immersive experience.
2. Travel Retail Industry - Opportunity to collaborate with travel retailers to offer exclusive vacation-inspired candle lines, tapping into the nostalgia and desire for sensory travel experiences.
3. Gift and Souvenir Industry - Disruptive innovation opportunity to create unique and personalized souvenir candles that capture the essence of popular travel destinations and create lasting memories for consumers.
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