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Raw Urban Editorials

Clean the Sky - Positive Eco Trends & Breakthroughs

The Fashion Gone Rogue 'Hello Dani!' Photoshoot Stars Danielle Pontes

— May 12, 2014 — Fashion
The Fashion Gone Rogue 'Hello Dani!' online editorial has a raw quality that is somewhat reminiscent of Terry Richardson's signature style. Yet there is a darker quality, not to mention a somber attitude, that sets the photoshoot apart from the light-hearted, provocative images he is known for taking. Of course, there is a bit of a sensual element to these images.

Shot by photographer Miko Lim, the Fashion Gone Rogue 'Hello Dani!' online editorial Brazilian new face Danielle Pontes. The brunette beauty was clad in a sophisticated urban wardrobe put together by stylist Patricia Liu. She pulled pieces from the likes of 3.1 Phillip Lim, Reed Krakoff, Raf Simons and more. The relaxed looks were perfected by hair and makeup artist Courtney Perkins.
Trend Themes
1. Raw Urban Editorials - Opportunity for fashion photographers to explore a darker and somber aesthetic in editorial shoots.
2. Signature Style - Innovative ways for photographers to create their own unique and recognizable style, like Terry Richardson.
3. Relaxed Urban Fashion - Potential for designers to create sophisticated yet comfortable urban clothing to cater to the demand for relaxed looks.
Industry Implications
1. Fashion Photography - Disruptive innovation opportunity for photographers to experiment with unconventional styles and themes in their editorials.
2. Fashion Design - Opportunity for designers to incorporate a relaxed and urban aesthetic into their collections, catering to the demand for comfortable yet stylish clothing.
3. Hair and Makeup - Innovative techniques and styles can be explored by hair and makeup artists to complement and enhance the overall aesthetic of the editorial shoots.
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