The Potbelly Farmhouse Chicken Sandwich is Made-to-Order
Michael Hemsworth — July 13, 2024 — Lifestyle
References: potbelly & fastfoodpost
The Potbelly Farmhouse Chicken Sandwich is a new made-to-order menu item from the brand crafted with a rustic inspiration in mind to provide consumers with the perfect option to try out this summer.
The sandwich starts off with crisp field greens along with grilled chicken breast, hard-boiled egg, applewood-smoked bacon, tomatoes, cucumbers, Swiss cheese buttermilk ranch dressing and a finishing drizzle of the brand's signature Hot Pepper Ranch. The sandwich can be ordered with your choice of bread.
The Potbelly Farmhouse Chicken Sandwiches being launched with a special promotion that's taking place from July 15 though 21, 2024. Customers who order an Original or Big Farmhouse Chicken Sandwich can enjoy a free Original Farmhouse Chicken Sandwich or full Farmhouse Salad when placing their order via the brand's app, online or in-shop.
Image Credit: Potbelly
The sandwich starts off with crisp field greens along with grilled chicken breast, hard-boiled egg, applewood-smoked bacon, tomatoes, cucumbers, Swiss cheese buttermilk ranch dressing and a finishing drizzle of the brand's signature Hot Pepper Ranch. The sandwich can be ordered with your choice of bread.
The Potbelly Farmhouse Chicken Sandwiches being launched with a special promotion that's taking place from July 15 though 21, 2024. Customers who order an Original or Big Farmhouse Chicken Sandwich can enjoy a free Original Farmhouse Chicken Sandwich or full Farmhouse Salad when placing their order via the brand's app, online or in-shop.
Image Credit: Potbelly
Trend Themes
1. Rustic-inspired Menu Items - Leveraging farmhouse aesthetics in fast-casual menu offerings enhances appeal by tapping into nostalgic and homestead dining preferences.
2. Promotion-driven Sales - Special limited-time promotions encourage customer engagement and repeat visits, driving short-term sales spikes and enhanced customer loyalty.
3. Customization Options - Offering customers choices in bread and toppings adapts to diverse personal preferences, increasing satisfaction and repeat purchases.
Industry Implications
1. Fast-casual Dining - The adoption of made-to-order rustic menu items caters to evolving dining trends favoring personalized and freshly-prepared meals.
2. Food and Beverage Apps - Digital ordering platforms capitalize on promotions to boost app usage and enhance the customer ordering experience.
3. Promotional Marketing - Strategically timed promotional campaigns optimize market reach and drive customer acquisition during peak seasons.
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