Famous Amos Wonders From the World Draws from Belgium & More
Laura McQuarrie — August 3, 2021 — Lifestyle
References: ferrarausa & prnewswire
Right on time for National Chocolate Chip Cookie Day, Famous Amos is introducing a trio of internationally inspired cookies with Famous Amos Wonders From the World. These new sweet treats feature quality ingredients from around the world, such as coconut from the Philippines, chocolate from Belgium and hazelnuts from the Mediterranean.
These elevated takes on the classic chocolate chip cookie can be experienced in flavors made with Belgian Chocolate Chips, Philippine Coconut and White Chocolate Chips and Mediterranean Hazelnut and Chocolate Chips. These new products are packaged in resealable pouches with graphics of islands and ocean waves, rolling hills and cityscapes and that help to transport snackers to each location. With these new chocolate chip cookies, the brand is responding to fans who value quality ingredients.
These elevated takes on the classic chocolate chip cookie can be experienced in flavors made with Belgian Chocolate Chips, Philippine Coconut and White Chocolate Chips and Mediterranean Hazelnut and Chocolate Chips. These new products are packaged in resealable pouches with graphics of islands and ocean waves, rolling hills and cityscapes and that help to transport snackers to each location. With these new chocolate chip cookies, the brand is responding to fans who value quality ingredients.
Trend Themes
1. Internationally-inspired Snacks - There is an opportunity for snack companies to create elevated snack products using quality international ingredients, such as those seen in Famous Amos' new internationally-inspired cookies.
2. Resealable Packaging - There is a growing trend for companies to offer resealable pouches for their snack products, which can help preserve freshness and provide convenience for consumers.
3. Graphic Packaging - Graphic packaging offers companies an opportunity to transport consumers and tell a visual story through packaging, as seen in Famous Amos' packaging for their new internationally-inspired cookies.
Industry Implications
1. Snack Industry - The snack industry can benefit from incorporating international ingredients and offering resealable packaging to provide freshness and convenience for consumers.
2. Packaging Industry - The packaging industry can innovate by creating graphic packaging that tells a visual story and transports consumers, as seen in Famous Amos' packaging for their new internationally-inspired cookies.
3. Ingredient Industry - The ingredient industry could benefit from sourcing and promoting quality international ingredients to snack companies, as seen in Famous Amos' use of ingredients such as coconut from the Philippines, chocolate from Belgium, and hazelnuts from the Mediterranean.
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