'Bite' is a Facial Recognition Kiosk That Makes It Easier to Order Food
Ellen Smith — July 5, 2017 — Lifestyle
References: getabite.co & pymnts
'Bite' is a self-serving facial recognition kiosk that's contributing that's to an enhanced customer experience at casual fast food restaurant chains.
Guests of McDonald's, Subway or Panera are no stranger to self-serving kiosks -- a device that heightens ordering efficiency by taking customer orders in lieu of a cashier. In addition to the proven line reduction, these kiosks help boost customer morale as the line-limiting element offer the consumer more time to browse through the menu, increasing their chances of customizing a meal or selecting additional items.
Bite, takes the advantages of a kiosk one step further by implementing facial recognition. Using guest recognition and learning algorithms these kiosks can store customer information for returning customers, and suggest daily specials or 'staff favorites' to help limit the overwhelming choice for first time visitors.
Guests of McDonald's, Subway or Panera are no stranger to self-serving kiosks -- a device that heightens ordering efficiency by taking customer orders in lieu of a cashier. In addition to the proven line reduction, these kiosks help boost customer morale as the line-limiting element offer the consumer more time to browse through the menu, increasing their chances of customizing a meal or selecting additional items.
Bite, takes the advantages of a kiosk one step further by implementing facial recognition. Using guest recognition and learning algorithms these kiosks can store customer information for returning customers, and suggest daily specials or 'staff favorites' to help limit the overwhelming choice for first time visitors.
Trend Themes
1. Facial Recognition Kiosks - Implementing facial recognition technology in self-serving kiosks enhances customer experience and improves order personalization.
2. Menu Customization - Self-serving kiosks that offer more browsing time and suggest personalized options increase customer satisfaction and sales.
3. Customer Data Utilization - Using facial recognition and learning algorithms, self-serving kiosks can store customer information for returning visitors and offer personalized recommendations.
Industry Implications
1. Fast Food - Facial recognition kiosks can revolutionize the fast food industry by streamlining ordering processes and enhancing customer experience.
2. Retail - Implementing self-serving kiosks with facial recognition technology can improve customer engagement and drive sales in retail stores.
3. Hospitality - Facial recognition kiosks in hotels and restaurants can provide personalized recommendations and customized experiences for guests.
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