FYE's 'Eyeholes' Reference a Dangerous Confection from Rick & Morty
Laura McQuarrie — October 5, 2018 — Lifestyle
References: fye & prnewswire
Those attending New York Comic Con this year will have the chance to preview a special intergalactic confection that FYE created in collaboration with Cartoon Network Enterprises and Adult Swim called 'Eyeholes.' Fans of Rick & Morty will recognize these treats from the Interdimensional Cable 2: Tempting Fate episode, as they feature the exact same packaging as pictured in the adult cartoon show.
Although the box may look like it contains a standard dry breakfast cereal, the packaging holds a dozen gourmet white chocolate truffles, complete with green strawberry filling. In the show, characters caught with a box of Eyeholes risk getting beaten up by the Eyehole Man—on this note, FYE states: "FYE guarantees these Eyeholes are worth the risk of getting beat up by Eyehole Man."
The novelty Rick & Morty Eyehole Chocolate Truffles are set to be available online and in-store exclusively through FYE later this fall, although the product is currently available for pre-order.
Although the box may look like it contains a standard dry breakfast cereal, the packaging holds a dozen gourmet white chocolate truffles, complete with green strawberry filling. In the show, characters caught with a box of Eyeholes risk getting beaten up by the Eyehole Man—on this note, FYE states: "FYE guarantees these Eyeholes are worth the risk of getting beat up by Eyehole Man."
The novelty Rick & Morty Eyehole Chocolate Truffles are set to be available online and in-store exclusively through FYE later this fall, although the product is currently available for pre-order.
Trend Themes
1. Novelty Food Products - There is a growing trend in creating unique and novelty food products, such as the Rick & Morty Eyehole Chocolate Truffles, to cater to the interests of pop culture enthusiasts.
2. Collaborations with Animated Shows - More businesses are collaborating with popular animated shows, like FYE did with Cartoon Network Enterprises and Adult Swim, to create limited edition products that appeal to the show's fanbase.
3. Gourmet Confections with a Twist - The rise of gourmet confections with unexpected flavor combinations, like white chocolate truffles with green strawberry filling, is gaining popularity among consumers looking for unique taste experiences.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore opportunities to create novelty products based on popular animated shows to tap into the market of pop culture enthusiasts.
2. Entertainment Merchandise - The entertainment merchandise industry can develop collaborations with animated shows to create exclusive limited edition products that appeal to the fanbase and generate additional revenue streams.
3. Specialty Confectionery - The specialty confectionery industry can capitalize on the trend of gourmet confections with unexpected flavor combinations by experimenting with unique ingredient pairings to create innovative and indulgent sweet treats.
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