Emma Butler Creates an Excessive Alternative to Classic Film Promotions
Erin Kirkpatrick — April 17, 2011 — Pop Culture
References: behance.net & anna-likes.net
Take a look at these fantastic new movie posters created by Canadian graphic designer Emma Butler. Butler’s overall aim of creating these excessive movie posters was to break away from the current theme of minimalist movie posters.
This four-part series integrates recognizable movie props, memorable parts and pieces that are systematically jam-packed into each poster. Some of the props included in Butler’s excessive posters are Forrest Gump’s ping-pong paddles, Doc’s futuristic time-travel automobile and Maverick’s F-14 Tomcat. These props make up the entirety of the posters and fit extremely well together. The movies featured in Butler’s excessive interpretation on movie posters are actually some of her all-time favorite movies: Back to the Future, Top Gun, Mighty Ducks and Forrest Gump. Emma Butler does a fantastic job of reducing movies down to their lowest common denominator -- their props!
This four-part series integrates recognizable movie props, memorable parts and pieces that are systematically jam-packed into each poster. Some of the props included in Butler’s excessive posters are Forrest Gump’s ping-pong paddles, Doc’s futuristic time-travel automobile and Maverick’s F-14 Tomcat. These props make up the entirety of the posters and fit extremely well together. The movies featured in Butler’s excessive interpretation on movie posters are actually some of her all-time favorite movies: Back to the Future, Top Gun, Mighty Ducks and Forrest Gump. Emma Butler does a fantastic job of reducing movies down to their lowest common denominator -- their props!
Trend Themes
1. Excessive Movie Posters - Opportunity for graphic designers to create unique movie posters and break away from minimalist designs.
2. Integration of Movie Props - Opportunity for movie promotions to showcase recognizable props from movies and create a buzz around them.
3. Reducing Movies to Props - Opportunity for content creators to adapt and present movies in a different and unique way.
Industry Implications
1. Entertainment - Opportunity for movie studios to promote their movies in a different and unique way that appeals to a wider audience.
2. Design - Opportunity for graphic design companies and individuals to create unique and memorable movie posters that stand out in a crowded field.
3. Marketing - Opportunity for marketing agencies and professionals to come up with unique and creative ways to promote movies and movie-related products using memorable props.
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