Andreas Scheiger's Evolution of Type, Exhibits 6-9 and 12
Meghan Young — February 25, 2011 — Fashion
References: glandis & behance.net
Andreas Scheiger is back at it again, this time with his Evolution of Type, Exhibits 6-9 & 12 photo series. Continuing his endeavor to dissect the entire alphabet, he has created some new letters to examine: V, T, B, N and X.
With the unwavering belief that a letter and sign must have an organic origin in order to suggest a sound and thus, a word, the Evolution of Type, Exhibits 6-9 & 12 photo series delves into this hypothesis even further. Thus far, it looks as though he's proving himself right. What do you think?
With the unwavering belief that a letter and sign must have an organic origin in order to suggest a sound and thus, a word, the Evolution of Type, Exhibits 6-9 & 12 photo series delves into this hypothesis even further. Thus far, it looks as though he's proving himself right. What do you think?
Trend Themes
1. Organic Type Designs - Exploring the concept that a letter and sign must have an organic origin in order to suggest a sound and thus, a word, creates opportunities for designers to revolutionize the traditional approach to typography and create more organic designs.
2. Alphabet Dissection - Continuing the endeavor to dissect the entire alphabet, this trend opens up possibilities for new interpretations and forms of letters to be created.
3. Sound-inspired Typography - By basing type designs on the sounds created by organic origins, designers have the opportunity to create a new form of typography that is rooted in sound and language.
Industry Implications
1. Graphic Design - Graphic designers can explore new possibilities in typography by incorporating organic origins and sound into their designs.
2. Printing and Publishing - The trend of organic typography creates an opportunity for the printing and publishing industries to offer a new type of printing that prioritizes organic and sound-inspired forms.
3. Branding and Marketing - Companies can utilize sound-inspired typography in their branding and marketing strategies to create a deeper connection and emotional response with their audience.
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