Edinburgh's Newest Bar Insomnia Strictly Serves Espresso Martinis
Francesca Mercurio — August 27, 2021 — Lifestyle
References: thedrinksbusiness
A unique restaurant opens in Edinburgh, which offers the largest range of espresso martinis in Scotland. Insomnia has recently opened on Edinburgh's prestigious George Street and offers a cocktail menu comprised of espresso martinis.
Insomnia's first location opened in Glasgow in 2020. However, this new location will feature special Edinburgh-inspired espresso cocktails. For example, the One O'Clock Gun cocktail is made with Edinburgh Castle rock. Among the most popular drinks are the House Espresso Martini and the Pina Cortada. Each week Insomnia will add new coffee cocktails to its menu with the hopes of offering 50 espresso martinis by the end of the year.
Insomnia boasts a unique and pristine drinking experience for the avid espresso martini drinker.
Insomnia's first location opened in Glasgow in 2020. However, this new location will feature special Edinburgh-inspired espresso cocktails. For example, the One O'Clock Gun cocktail is made with Edinburgh Castle rock. Among the most popular drinks are the House Espresso Martini and the Pina Cortada. Each week Insomnia will add new coffee cocktails to its menu with the hopes of offering 50 espresso martinis by the end of the year.
Insomnia boasts a unique and pristine drinking experience for the avid espresso martini drinker.
Trend Themes
1. Espresso Martini Craze - The growing popularity of espressos converted into cocktails paves the way for a high demand in unique and diverse espresso cocktail bars and menus.
2. City-specific Cocktail Menus - Creating city-exclusive cocktail menus and mixing local flavors with popular drinks like the espresso martini will create a new level of experience and identification for customers.
3. Weekly-changing Menus - The implementation of weekly-changing menus with new concoctions and flavors is an innovative way to keep customers engaged and intrigued.
Industry Implications
1. Cocktail Bars and Lounges - Cocktail bars and lounges have an opportunity to expand their menus by introducing more diverse and locality-inspired takes on popular drinks such as the espresso martini.
2. Coffee Shops - Coffee shops have the chance to take their commonly known drinks such as lattes and cappuccinos into the cocktail scene by introducing unique alcoholic twists.
3. Hospitality and Tourism - Hospitality and tourism industries can add more unique and exceptional drinking experiences, highlighting the artistry and creativity of both alcohol and coffee.
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