Man Posts Himself on eBay as "Employee for a Month"
Rose Nazarali — June 9, 2009 — Pop Culture
Englishman Andy Palmer has been unemployed for a year and, in his fight against recession woes, has posted himself on eBay as “Employee for a Month."
As a struggling mortgage adviser, Andy Palmer is offering 35 hours of his services a week in exchange for £1,997, 25% of which will go to charity.
Implications - The recession led to millions of lost jobs; unemployed workers were forced to advertise their services in unusual ways. We saw this theme manifest in awe-inspiring ways, such as clever business cards, personal ads, personal promotional stunts and auction-inspired bidding wars, as individuals pushed the proverbial envelope to stand out against thousands of prospective job applicants in their areas of specialty.
As a struggling mortgage adviser, Andy Palmer is offering 35 hours of his services a week in exchange for £1,997, 25% of which will go to charity.
Implications - The recession led to millions of lost jobs; unemployed workers were forced to advertise their services in unusual ways. We saw this theme manifest in awe-inspiring ways, such as clever business cards, personal ads, personal promotional stunts and auction-inspired bidding wars, as individuals pushed the proverbial envelope to stand out against thousands of prospective job applicants in their areas of specialty.
Trend Themes
1. Unconventional Job Search - Opportunity for platforms or services that facilitate unique and attention-grabbing job search methods.
2. Charitable Employment - Potential for businesses to incorporate charitable giving into their hiring processes.
3. Personalized Marketing - Opportunity for advertising agencies to help individuals create personalized marketing campaigns to showcase their skills and stand out in job applications.
Industry Implications
1. Job Search Platforms - Opportunity for job search platforms to offer unconventional methods for job seekers to market themselves.
2. Nonprofit Sector - Potential for nonprofits to collaborate with job seekers by offering employment opportunities that involve charitable contributions.
3. Advertising Agencies - Opportunity for advertising agencies to assist individuals in creating unique marketing strategies to promote themselves in the job market.
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