Oatly is Using a New Eco Ice Cream Packaging for its Product
Michael Hemsworth — January 14, 2020 — Eco
Sweden-based vegan food brand Oatly has announced a shift over to eco ice cream packaging thanks to a new partnership with Evergreen Packaging help to give the product a more sustainable profile.
The new packaging is made from the Evergreen Sentinel Full Renewable Ice Cream Board through packaging converting partner Stanpac Packaging, which is achieved using a paper-based packaging with a sugarcane-derived coating. The frozen dessert packaging is highly recyclable and achieved using renewable resources to further enhance its sustainable profile.
Oatly US General Manager Mike Messersmith spoke on the new eco ice cream packaging saying, "We were so glad to learn that Evergreen and Stanpac are committed to furthering their own sustainable offerings and that they came to Oatly as a partner to get those options into the world. As a company committed to developing new food options for sustainably-minded consumers, it’s great to have packaging partners equally committed to lowering their footprints.”
The new packaging is made from the Evergreen Sentinel Full Renewable Ice Cream Board through packaging converting partner Stanpac Packaging, which is achieved using a paper-based packaging with a sugarcane-derived coating. The frozen dessert packaging is highly recyclable and achieved using renewable resources to further enhance its sustainable profile.
Oatly US General Manager Mike Messersmith spoke on the new eco ice cream packaging saying, "We were so glad to learn that Evergreen and Stanpac are committed to furthering their own sustainable offerings and that they came to Oatly as a partner to get those options into the world. As a company committed to developing new food options for sustainably-minded consumers, it’s great to have packaging partners equally committed to lowering their footprints.”
Trend Themes
1. Sustainable Packaging - There is a growing trend for using eco-friendly packaging made from renewable resources and reducing carbon footprints.
2. Renewable Materials - The use of renewable materials derived from plants such as sugarcane and paper-based products is becoming more popular in packaging design.
3. Recyclable Products - There is an increasing demand for packaging that is highly recyclable and can be repurposed or reused in other ways.
Industry Implications
1. Food and Beverage - The food and beverage industry can adopt sustainable packaging designs to reduce their environmental impact and appeal to eco-conscious consumers.
2. Packaging Manufacturing - The packaging industry can innovate by developing new eco-friendly materials and production methods that reduce waste and improve recyclability.
3. Retail - Retailers can play a role in promoting sustainable packaging by sourcing products that use renewable and recyclable materials, and by encouraging consumers to choose packaging with low environmental impact.
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