Eames Office Continues to Work on the Classic Leather with Reebok
Reebok continues to work in collaboration with Eames OFfice on a new collection that spotlights the Reebok Classic Leather. This capsule is the third joint range to drop and it is inspired by three notable designs by Mr. and Mrs. Eames. The first iteration is a nod to 'The Coloring Toy,' which is a children's book that originally dropped back in 1955, and was best known for its toy silhouettes and whimsical shapes.
These shapes are printed onto the Classic Leather silhouette and boast a similar design language to the coloring book, where fans can fill in the geometric outlines. The second iteration nods to the Eames lounge chair and Ottoman from 1956. It's rounded out bt the Elephant pack that nods to the Eames Elephant stool made from plywood.
Image Credit: Reebok, Eames Office
These shapes are printed onto the Classic Leather silhouette and boast a similar design language to the coloring book, where fans can fill in the geometric outlines. The second iteration nods to the Eames lounge chair and Ottoman from 1956. It's rounded out bt the Elephant pack that nods to the Eames Elephant stool made from plywood.
Image Credit: Reebok, Eames Office
Trend Themes
1. Collaborative Capsule Collections - Brands can team up to create capsule collections that spotlight a product in unique ways.
2. Nostalgic Design Influences - Reintroducing classic designs from the past can bring a sense of nostalgia to modern consumers.
3. Interactive Product Design - Allowing customers to personalize or interact with product designs can create a more engaging and memorable experience.
Industry Implications
1. Footwear - Collaborative capsule collections can bring new life to classic footwear designs.
2. Design - Nostalgic design influences provide opportunities for modern designers to reinterpret classic styles.
3. Toy - Using classic toy designs as inspiration for product design can tap into consumers' childhood memories and emotions.
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