Wood Wood Joins Reebok on the Classic Leather Sneaker Model
References: woodwood & highsnobiety
Danish imprint Wood Wood works in collaboration with Reebok on one of its most iconic silhouettes -- together, the two highlight the Classic Leather sneaker model. It is a style that truly encapsulates its name, retaining classic themes as it is suitable for settings of raves, festivals, and urban spaces. The collaborative shoe is made with neutral design elements throughout from the materials to the color palette, which stays aligned with the Wood Wood Life stores.
Speaking about the new shoe, co-founder Brian SS Jensen states, “I envisioned this shoe as the type of sneaker to do life in. We all get preoccupied with life’s menial tasks, so I wanted to create a shoe that would work for all occasions – whether that be out walking my dog or heading to the store to go grocery shopping. I feel like Reebok has been instrumental in creating versatile silhouettes that have a timeless feel, so I think our customers will appreciate a shoe that has a sense of longevity and a pared-back aesthetic, making it suitable for almost any activity.”
Image Credit: Wood Wood
Speaking about the new shoe, co-founder Brian SS Jensen states, “I envisioned this shoe as the type of sneaker to do life in. We all get preoccupied with life’s menial tasks, so I wanted to create a shoe that would work for all occasions – whether that be out walking my dog or heading to the store to go grocery shopping. I feel like Reebok has been instrumental in creating versatile silhouettes that have a timeless feel, so I think our customers will appreciate a shoe that has a sense of longevity and a pared-back aesthetic, making it suitable for almost any activity.”
Image Credit: Wood Wood
Trend Themes
1. Neutral Sneaker Designs - The trend of neutral design elements in sneakers allows for versatility and suitability for various occasions and settings.
2. Collaborative Footwear Development - Collaborations between brands add elements of uniqueness to classic designs and foster innovation in the footwear industry.
3. Multi-occasion Footwear - The trend of creating footwear suitable for various activities and occasions creates a market for versatile and functional products.
Industry Implications
1. Footwear Industry - The footwear industry can take advantage of the trend of neutral design elements and collaborate with other brands to create unique, versatile products for various occasions.
2. Fashion Retail Industry - The fashion retail industry can benefit from the trend of creating multi-occasion footwear as it allows for more options for consumers looking to purchase functional and stylish products.
3. Consumer Goods Industry - The consumer goods industry can capitalize on the trend of creating multi-occasion footwear by developing similar products that offer versatility and functionality for different activities and settings.
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