Monster Success Until Copyright Cease and Desist Order
thischick — April 14, 2007 — Pop Culture
References: salon
So this dude Kevin Ryan, gets himself an idea. He wants to sing several of Dr. Seuss's most famous poems like "Green Eggs and Ham" and "The Cat in the Hat" in a very Bob Dylan style. He arranges, plays and sings all of the material himself. He then photoshop's a Bob Dylan album cover to look like a work by Dr. Seuss. Then he buys the domain name dylanhearsawho.com and loads everything up to cyber-space. The bloggers of the cyber-universe latch onto it and it becomes a huge success. After only two short weeks, the Seuss lawyers issue a cease and desist order for copyright infringement. Mr. Ryan complies immediately. What is the point to the whole thing? Maybe people with too much time on their hands need lawyers on stand-by.
Trend Themes
1. Music Mashup Trend - Disruptive innovation opportunity: Explore creative ways to combine different musical styles and genres.
2. Parody Marketing Trend - Disruptive innovation opportunity: Create clever and humorous marketing campaigns that playfully reference popular cultural icons.
3. Copyright Infringement Crackdown Trend - Disruptive innovation opportunity: Develop technologies or platforms that help businesses and individuals avoid copyright infringement issues.
Industry Implications
1. Music Industry - Disruptive innovation opportunity: Facilitate collaborations between musicians from diverse backgrounds to create unique and engaging music experiences.
2. Marketing Industry - Disruptive innovation opportunity: Provide services or tools that enable businesses to incorporate parody and popular references into their marketing strategies.
3. Technology Industry - Disruptive innovation opportunity: Build advanced content monitoring systems that can detect and prevent copyright infringement in real-time.
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