Eve Lom's Begin & End Dual Pack Shares a Cleanser and Moisture Cream
Laura McQuarrie — February 16, 2021 — Fashion
References: evelom & cosmeticsbusiness
Eve Lom's multi-tasking Cleanser and Moisture Cream are a pair of hero products that can be purchased in the Begin & End Gift Set or the Begin & End Dual Pack, which introduces a brand-new stackable packaging design for the product pair. The limited-edition dual pack design was created to reduce waste and make these skincare staples easier to use together.
The products feature the same beloved ingredients as ever, including the botanical oils of eucalyptus, clove and Egyptian chamomile in the cleanser, and peach flower and white horehound extract in the moisturizer. These conveniently packaged products also offer cost savings, as they help to save both packaging and money when they're ordered with the stackable pot design.
The products feature the same beloved ingredients as ever, including the botanical oils of eucalyptus, clove and Egyptian chamomile in the cleanser, and peach flower and white horehound extract in the moisturizer. These conveniently packaged products also offer cost savings, as they help to save both packaging and money when they're ordered with the stackable pot design.
Trend Themes
1. Stackable Packaging - Opportunity for brands to create stackable packaging designs that reduce waste and make products easier to use together.
2. Multi-tasking Products - Opportunity to offer multi-tasking products that combine several skincare steps and save consumers time and money.
3. Cost Savings - Opportunity for brands to offer cost savings to consumers by reducing packaging and offering bundle options.
Industry Implications
1. Skincare - Skincare companies can take advantage of stackable packaging and multi-tasking product trends to meet consumer demands for convenience and sustainability.
2. Retail - Retailers can offer stackable skincare sets and bundle options to promote cost savings and attract environmentally conscious consumers.
3. Packaging - Packaging companies can develop new and innovative stackable packaging options that cater to the needs of skincare and other industries in an effort to reduce waste and encourage sustainability.
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