DrawerDecor Packaging Inspires Culinary Organization
Amelia Roblin — November 14, 2011 — Art & Design
References: tandemthinking & thedieline
It seems that the lovable neat freak who developed this kitchen organization system was well served by the designers of DrawerDecor packaging. The Tandem studio is responsible for the rigorous branding of the product which even dictates to the retailer how a cluster of the cartons should be arranged for sale.
An elongated hexagonal prism was chosen as the ideal shape for the box since it holds a rectangular basemat and a collection of divitz designed to pinch your cooking utensils in place. The cardboard containers can then be efficiently transported and easily displayed on store shelves as the multifaceted forms of DrawerDecor packaging fit tightly together. Images of flippers, whisks and stirring spoons are given their own separate sides, suggesting the ideal staggered arrangement that your own items will take in your cabinet.
An elongated hexagonal prism was chosen as the ideal shape for the box since it holds a rectangular basemat and a collection of divitz designed to pinch your cooking utensils in place. The cardboard containers can then be efficiently transported and easily displayed on store shelves as the multifaceted forms of DrawerDecor packaging fit tightly together. Images of flippers, whisks and stirring spoons are given their own separate sides, suggesting the ideal staggered arrangement that your own items will take in your cabinet.
Trend Themes
1. Multifaceted Packaging - The multifaceted designs of DrawerDecor packaging offer opportunities for innovative and space-saving packaging solutions.
2. Rigorous Branding - Rigorous branding, such as that demonstrated by Tandem studio for DrawerDecor packaging, can enhance the consumer experience and create a valuable point of differentiation.
3. Smart Organization Systems - Smart organization systems, like the DrawerDecor product itself, present opportunities for innovation in the kitchen and home goods sector.
Industry Implications
1. Packaging - Innovative packaging solutions, such as those demonstrated by DrawerDecor, offer the potential for sustainable and cost-effective packaging options in a variety of industries.
2. Consumer Goods - From kitchen organization to clothing and accessories, innovative organizational solutions offer opportunities for disruption and differentiation within the consumer goods industry.
3. Home Goods - Smart organization systems and innovative packaging designs, such as those demonstrated by DrawerDecor, offer potential for disruption and innovation within the home goods industry.
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