Draw2d2 Invites Artists to Re-Imagine Pop Culture Universes
Jason Soy — August 30, 2011 — Pop Culture
References: draw2d2 & blog.thaeger
Prepare for a geek overload with these Draw2d2 crossover illustrations. Artists from around the globe have descended upon the popular website to create this series of Star Wars vs. Batman hybrids and the results are as imaginative as they are well executed.
Draw2d2 is an art blog which invites illustrators of all skill levels to participate in a bi-monthly contest in which they must fuse two geek references into an entirely new nerd universe. Simply look through this gallery to see some of the wondrous creations this website has already gotten out of truly inspired artists.
Some noteworthy crossovers on the Draw2d2 website include Ghostbusters vs. Futurama, Goonies vs. Neverland and Planet of the Apes vs. Terminator.
Implications - There has been a recent insurgence in crossover material because it's a simplistic way to satiate consumer demand for new, but familiar products. Corporations may similarly consider collaborating with other high-profile companies in order to generate mass consumer interest in the public sphere.
Draw2d2 is an art blog which invites illustrators of all skill levels to participate in a bi-monthly contest in which they must fuse two geek references into an entirely new nerd universe. Simply look through this gallery to see some of the wondrous creations this website has already gotten out of truly inspired artists.
Some noteworthy crossovers on the Draw2d2 website include Ghostbusters vs. Futurama, Goonies vs. Neverland and Planet of the Apes vs. Terminator.
Implications - There has been a recent insurgence in crossover material because it's a simplistic way to satiate consumer demand for new, but familiar products. Corporations may similarly consider collaborating with other high-profile companies in order to generate mass consumer interest in the public sphere.
Trend Themes
1. Crossover Craze - The trend of mashing up two popular franchises into a new product or concept for consumer delight opens doors for innovative collaborations between businesses.
2. Nostalgia Fusion - Retro-futuristic trends like mash-ups offer opportunities for businesses in multiple generations to bring back classic culture while reaching new audiences through modern twists.
3. Artist Communities - The rise of web-enabled art challenges, contests, communities, and galleries give businesses an opportunity to inspire and engage its customers through varied creative outlets and collective think tanks.
Industry Implications
1. Entertainment - The entertainment industry can benefit by creating crossover franchises and mash-ups that resonate with fans of multiple genres, resulting in new products and merchandising opportunities.
2. Marketing and Advertising - The marketing and advertising industries are able to leverage the appeal of crossover trends for branding and storytelling purposes to differentiate products and services, attract and retain customers, and build brand identity.
3. Technology - The technology industry can develop innovative platforms and tools that allow artists to collaborate on creative projects and crowdsourcing, creating new ways for people to express their creativity, and leveraging the power of the collective imagination.
5.5
Score
Popularity
Activity
Freshness
