The WildKale App Helps Farmers Deliver Produce Directly to Customers
Rahul Kalvapalle — September 15, 2017 — Tech
References: wildkale & smithsonianmag
WildKale is an online and app-based produce delivery app that is designed to make it possible for farmers to deliver their fresh produce directly to customers.
Available to consumers in New York, New Jersey, Pennsylvania, Massachusetts and Connecticut, the WildKale service works in conjunction with around 30 farms, whose operators don't even have to step out of their homes and farms or deal with middlemen in order to deliver to customers, as long as customers are located within a 300-mile radius. Customers simply have to go to the website or app and enter their zip code to view a list of eligible farmers able to deliver to them.
This produce delivery app helps farmers by allowing them to streamline sales directly to customers, and assists consumers by making it easier for them access the freshest produce, while helping the local economy.
Available to consumers in New York, New Jersey, Pennsylvania, Massachusetts and Connecticut, the WildKale service works in conjunction with around 30 farms, whose operators don't even have to step out of their homes and farms or deal with middlemen in order to deliver to customers, as long as customers are located within a 300-mile radius. Customers simply have to go to the website or app and enter their zip code to view a list of eligible farmers able to deliver to them.
This produce delivery app helps farmers by allowing them to streamline sales directly to customers, and assists consumers by making it easier for them access the freshest produce, while helping the local economy.
Trend Themes
1. Direct-to-consumer - WildKale enables farmers to deliver their produce directly to customers, bypassing middlemen and streamlining sales.
2. Local Economy - The WildKale app supports the local economy by connecting customers with nearby farmers, promoting regional produce.
3. Streamlining Sales - WildKale simplifies the process of selling produce for farmers, allowing them to focus on farming while the app handles delivery logistics.
Industry Implications
1. Agtech - The WildKale app is a disruptive innovation in the agriculture industry, transforming the way farmers connect with consumers.
2. Food Delivery - WildKale disrupts the traditional food delivery industry by enabling direct farm-to-consumer produce delivery.
3. E-commerce - The WildKale app disrupts the e-commerce industry by providing customers with a platform to order fresh produce from local farmers.
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