Moda Moda Harnesses the Power of Natural Browning Principles for Hair
Laura McQuarrie — June 26, 2021 — Fashion
References: kickstarter & businesswire
As a result of covering gray hair, people sometimes experience changes in the texture of their hair, scalp sensitivity or even hair loss, and MODA MODA is a first-of-its-kind darkening shampoo that sets itself apart with a formula that's free of harmful dyeing ingredients. The innovative gray-to-brown solution is touted as "the first shampoo utilizing nature's browning principles observed in fruits and vegetables."
Developed in collaboration with biomaterial specialist Prof. Lee, MODA MODA provides an all-in-one solution for aging hair that addresses everything from hair loss and dandruff to scalp irritation. The cost-efficient shampoo is free from questionable ingredients and harmful additives, and it boasts a formula that makes the most of EWG Safe Grade ingredients.
Developed in collaboration with biomaterial specialist Prof. Lee, MODA MODA provides an all-in-one solution for aging hair that addresses everything from hair loss and dandruff to scalp irritation. The cost-efficient shampoo is free from questionable ingredients and harmful additives, and it boasts a formula that makes the most of EWG Safe Grade ingredients.
Trend Themes
1. Natural Darkening Hair Products - Developing natural hair darkening products that replace harmful dyeing ingredients present a disruptive innovation opportunity for the beauty industry.
2. EWG Safe Grade Ingredients - Implementing EWG Safe Grade ingredients in personal care products presents a disruptive innovation opportunity for the beauty industry to meet the needs of consumers looking for cleaner and safer products.
3. All-in-one Hair Products - Developing all-in-one hair care products such as MODA MODA presents a disruptive innovation opportunity for the beauty industry by providing an integrated solution to multiple hair issues faced by aging individuals.
Industry Implications
1. Personal Care - The personal care industry can explore natural alternatives to harmful dyeing ingredients and implement EWG Safe Grade ingredients in hair products.
2. Beauty - The beauty industry can develop all-in-one hair care products that provide integrated solutions for multiple hair issues faced by aging individuals.
3. Biomaterials - The biomaterials industry can collaborate with beauty industry experts to develop innovative hair care products that incorporate natural and safe ingredients.
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